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Pure LatexBLISS Appoints New North American Vice President Of Sales

Furniture Industry News Update - Furniture World Magazine

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E.B. Walthall

Pure LatexBLISS, one of the fastest growing luxury mattress brands in the world, reported the appointment of  bedding veteran E.B. Walthall to Vice President of Sales North America. Walthall was hired earlier this year to lead sales for its Eastern division.

Since joining the company, Walthall has used his decades of production and sales leadership experience in the mattress industry to support the company's mission to grow the brand and the latex category. Before joining Pure LatexBLISS, Walthall spent seven years as vice president of sales at International Bedding Corporation (IBC), overseeing the company’s largest region. Prior to IBC, Walthall worked as a sales representative and production manager at Simmons Company.

"Industry insiders know that passion is our company's greatest strength and focus is one of our greatest values," said Pure LatexBLISS President, Kurt Ling. "With these values in mind, it made sense for us to promote E.B. from within because he knows our culture. In addition to his sales leadership skills and broad experience in operations, merchandising, and sales management within the industry, he is a natural coach and mentor to our growing team.”

Walthall received his bachelor’s of arts in English from Randolph-Macon College in 1987. He resides in Chesapeake, VA with his wife and daughter.

About Pure LatexBLISS™: Atlanta-based Pure LatexBLISS is one of the fastest growing luxury mattress brands in the world, manufacturing and marketing ultra premium mattresses made with the finest components available and delivering unprecedented value. When founded, Pure LatexBLISS used contract manufacturers and logistics partners. Today, the company does business in 14 countries with regional distribution centers in the United Kingdom, France, Canada, Atlanta, Miami, Phoenix, Texas, Connecticut, and Portland (OR). Pure LatexBLISS has five showrooms worldwide in Brussels, Belgium, High Point, NC, Las Vegas, NV, Shelton, CT and Tupelo, MS. For more information, please visit www.latexbliss.com.

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