Germany’s Domicil Expands Global Footprint in U.S.

Furniture World News Desk on 4/26/2013

Domicil, one of Europe’s most recognizable contemporary furniture brands announced that it is expanding in the United States with plans for growth through retail showrooms and branded shop environments later this year. Domicil’s international growth beyond Europe and the U.S. spans the globe with a strong presence in Asia Pacific, including Australia, China, Japan, South Korea and Singapore. At the Spring 2013 High Point Market, Domicil made new product introductions to the American furniture and interior design industries.

Fusing functionality with sleek aesthetics, Domicil delivers timeless furnishing styles with a hint of understatement and abundant comfort.

Mr. Phua Yong Tat, Group Managing Director & CEO of HTL International Holdings Limited, the parent company of Domicil, said, “HTL believes in what Domicil stands for, and the high quality products it delivers to consumers. For decades, Domicil has been a strong retailer in the European market, and it is now experiencing new growth in parts of Asia. We are confident in its ability to grow into a flourishing global brand and are eager to see it take off in America.”

In the U.S., Domicil’s products are currently available in retail stores such as BOVA (Scottsdale, Ariz., Falls Church, Va.), Cabot House (Boston, Mass.) Dania (Chicago, Ill.), and Plummers (Los Angeles, Calif.). Visit the United States retailer page for a complete list with addresses. Plans for the first retail showroom are being finalized for later in 2013.

Domicil offers European-style, contemporary furnishings with an emphasis on the living room area. Leather upholstery is the most prominent offering, along with fabrics, tables, accent pieces and accessories. Customers can choose from more than 100 leathers as well as fabrics, and can create the furniture to their specific tastes.

Stefanie J. Lucas, President of Domicil & Brands, North America, said, “Every item is designed based on the promise of beauty, functionality and dependability - the hallmark of our brand, and a reflection of Domicil’s German heritage.” Ms. Lucas added, “There is a rising demand in America for premium, European-styled furnishings at reasonable price points. Domicil boasts a total home offering of sleek contemporary pieces that are affordable and comfortable. Our products are ideal for today’s discerning families who do not want to sacrifice style and quality for function.”

About Domicil: Domicil is a premium furniture brand established in 1978 in Germany. In 2005, it was ranked among the top 20 German luxury brands. Domicil marries contemporary European design with fine craftsmanship in its collection of modern living and dining room furniture. Acquired by HTL International Holdings Limited in 2005, Domicil today has over 425 retail points around the world. For more information, please visit www.domicilishome.com.

About HTL International Holdings Limited: Founded in 1976, HTL International Holdings Limited is one of the world’s leading leather tanners and manufacturers of quality leather upholstered furniture. Headquartered and listed in Singapore, the transnational company exports more than 95 per cent of its products to over 50 countries, including in Europe, Asia-Pacific, USA and the Middle East. HTL employs over 8,000 employees globally, and has wholly-owned sales and marketing offices in the USA, UK, Germany, Sweden, China, Taiwan, South Korea and Australia. HTL also has a presence in France, Belgium, Netherlands and Luxemburg through authorised sales agents. For more information, please visit www.htlinternational.com.