We've already discussed truck graphics, floor graphics, store window graphics and other topics in this series, but what about vehicle wraps for the smaller budget?
So what if you have decided to take advantage of the great marketing potential of a vehicle wrap, but really don’t have the funds for it in your budget to do it. Don’t give up! You can still take advantage of all the exposure a wrap gives you for a lot less by doing a partial wrap. You can wrap just an area of your car or van to get your message out.
Wrap your trunk or tailgate to reach those people who are sitting behind you at signals, stop signs or while you’re parked at the store. You can wrap the doors, instead of using temporary magnets. Wrapped doors give you a more professional look and will last for years.
Wraps can be designed with any graphic and in any size and shape you want. You can get creative with it by taking advantage of the contours of your vehicle. Partial vehicle wraps are an economical way to shout your message to your audience and by using your car as a mobile billboard you may help offset your car payment with tax savings.
High resolution, digitally printed adhesive graphics adhere to the car to create instant dynamic advertising. Your adhesives provide protection from harmful UV rays, and can be easily changed and updated. The graphics will not affect the paint and can help reduce paint fading.
You can wrap 2 cars for the price of one by doing partial wraps on both to take advantage of this prime advertising space you already own. So look into doing a partial wrap and advertise BIG!
They aren't furniture cars and vans, but just think of the exposure you can get while on service calls, picking up supplies, making house calls, etc.
These weekly "Furniture Store Graphics Tips" are written by Jordan White, Marketing Manager for TruckSkin, LLC, a company that tells furniture retailers' stories in a big way with high resolution, seamless graphics that provide cost effective marketing exposure. For more information contact TruckSkin Fleet Graphic Solutions, Toll Free: 1–877–866–7546, Phone: 231–932–0286, firstname.lastname@example.org or visit www.truckskin.com.
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