Danican to Feature Their Private-Label Container Program at Las Vegas Market
Furniture World News Desk on
1/22/2018
California-based Danican, a marketer of European-inspired mattresses, pillows, protectors and accessories recently announced that it is now reaching out to retailers, distributors and manufacturers with the company’s custom designed private label container program. According to Thomas Frismodt, Danican’s CEO, the company will feature their advanced, custom private-label program at the SSA Showroom C-1565 during the Winter Las Vegas market , January 28 - February 2, 2018.
“Danican makes private labeling easy and profitable for our customers worldwide” says Frismodt,” Our focus is on our customers’ needs, helping them to stand out by designing, developing, manufacturing, assessing quality and shipping the right product mix at the right prices. We give our customers a real story, a custom-designed blend that meets the needs of customers who are big or small.” Frismodt explains that Danican’s worldwide Private Label Program is flexible and specifically meets the requirements of retailers, distributors and manufacturers in the United States.
When asked how the Danican Private Label Program stands out from others, Frismodt enthusiastically shares, “Danican places our customers’ needs first. Even though we offer customers a full line of Danican products, instead of pushing our own branded products first, we look to provide what is the very best selection for the individual client.“ In many cases Danican’s team concludes that larger, medium or even smaller retailers will benefit the most from having their own private label program. “By paying attention to detail, and assessing the individual needs of our customer, a specially designed private label program allows our retail clients to stand out, to separate themselves from their competition.”
Expanding further on the details of the Danican Private Label Program, Frismodt, says “Our program works well for clients of all sizes. Small and medium-sized clients can benefit from our 'Bring Only Your Logo’ program where they are able to choose from a variety of pre-developed programs, photos, and graphic artworks.” Frismodt explains that a specific product mix is made for the customer, and is carefully monitored through the design, manufacturing, quality control and shipment stage. If that medium to smaller client should decide to introduce a Danican branded product in the mix , the company can provide this and still offer a tailor–made product for them that is unlike any other product on the market.
Focusing on the needs of larger customers, Frismodt says, “Our Danican ‘Large Volume’ program is well suited for larger accounts as demonstrated by the fact that we have customers from North and South America, Europe, Asia and Australia. These customers typically have their own brand,” explains Frismodt,” and they take care of the logistics themselves. Also they tend to be more deeply involved in the product development process than our smaller clients.” Frismodt further shares that Danican’s “Large Volume” customers value the company’s responsiveness and ability to manufacture superior quality and unique bedding products. “They really value our insights into product details. They appreciate how we help them develop strong programs suited for their needs. They appreciate our attention to detail, that we use the best factories we can, that we have our people present at these factories while we frequently utilize third-party testing and inspectors. These things truly set Danican apart from our competition.
Jonathan Weingarten, who is Danican’s Sales Manager says that the company’s Private Label Program offers a wide variety of “Mix & Match” opportunities for customers large and small. “Our clients’ ability to mix mattresses, toppers, pillows, protectors and sheets into the same container enables them to source multiple products from the same supplier. This helps them to secure conformity and also to carry less inventory as they are not forced to meet unrealistic minimum order quantities. When asked why an American retailer, distributor or even a manufacturer should work with Danican on a private label program, Weingarten says, “When our clients partner with Danican for their private label needs, they know they are working with a provider whom they can rely on: that we will provide them with a successful, well-made superior product. We provide them with what they need in this fierce competitive market, a low-cost , excellent quality and differentiated product offering that meets their customer demands.”
Frismodt and Weingarten invite retailers, reps., distributors and manufacturers to visit Danican at the SSA Showroom in Las Vegas. “We want everyone who is interested to learn about Danican and our Private Label Program to visit us. “We are a growing, family-owned company with highly skilled employees, says Frismodt.” We have a full team of product designers, manufacturing facilities, a quality control team, graphic designers, and a project management team. We also make extensive use of testing laboratories and third-party inspectors. As for company culture, we put people first. We value our working relationships…so please, come visit our booth. We will have Carlsberg beer and Danish treats at our booth, comfy couches and ask you to take advantage of our special hospitality.”
Visit our showroom at Las Vegas Market C-1565.
More about Danican: Danican, which is a contraction of the words “Danish” and “American” , and is a Danish-based producer and designer of innovative bed products since the year 2000. Danican distributes its highly advanced mattresses, pillows and protectors in more than 30 countries around the world. In 2012, Thomas Frismodt started distribution in North America from the Atascadero, California US headquarters.