PERQ Develops Website Provider Partner Program

Furniture World News Desk on 2/2/2018

PERQ recently announced its Enhanced Website Solution Partner Program for the home furnishing industry. In addition, PERQ announced its first website provider partners: Banner Marketing, Imagine Retailer, Knorr Marketing and Tailbase.

The partnership enables website providers and digital marketers to deliver truly interactive, personalized online experiences to independent furniture retailers, giving them the tools to compete with big-name brands, including interactive, guided shopping experiences – like quizzes and assessments, specialized shopping tools, welcome guides, appointment schedulers and more. All proven tools for increasing consumer engagement, home furnishing retailers report an average increase of 3X more time spent on site and a 1,646% average lead lift from website traffic with PERQ’s solution in place. In addition, PERQ’s attribution metrics make it easier to ascertain which showroom revenues are generated by website visitors.

“Home furnishing website providers have done a great job building platforms that showcase furniture and mattress inventory and deliver traffic to retailer websites,” said Scott Hill, executive chairman and co-founder of PERQ. “The addition of our interactive online guided shopping solution means they can take furniture retailer websites to a new level, helping consumers make purchasing decisions and increasing their likelihood of visiting the showroom to complete the sale.”

After receiving positive feedback – and seeing the impressive results his clients were having with PERQ’s online guided software, Robert Lapointe, CEO of Tailbase, was interested in partnering: “PERQ’s solution leads to more conversions and compliments what we offer. Partnering with companies that bring value, increase sales conversions and help distinguish our customers in the marketplace, is something we look at very favorably,” said Lapointe.

David Lively and Flora Stopher, founding partners of Imagine Retailer, are focused on helping furniture retailers grow top line sales. “We’ve been doing this since 2010 and haven’t often made a decision to partner with another company,” said Lively. “If we see a great solution, we tend to develop it ourselves, but PERQ’s product is just complete.” Stopher adds, “PERQ has proven results in the home furnishing market, including extensive data that shows increased time on site, more customer interaction, and, most importantly, positive ROI for retailers.”

Banner Marketing, a company that prides itself in being both innovation and forward-thinking, has also partnered with PERQ. “At the end of the day, it’s our job to help retailers be successful,” says Amber Roberts, Marketing and Creative Director of Banner Marketing. “I was impressed with how easy and seamless PERQ is to implement and how successful it is for driving results. With PERQ, we will be able to take retailers’ online presence to the next level.”

“We are excited to partner with PERQ. The guided shopping experiences integrate well with the KnorrWeb™ Platform and our customers are already seeing great results,” said Kurt Strasser, Account Executive of Knorr Marketing. “Adding PERQ to a website is like adding an online salesperson – without PERQ, it’s like having a customer walk into a store with no salesperson available to greet or assist them.”

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More about PERQ: PERQ (www.perq.com), an online guided shopping solution, increases leads and sales through a furniture retailer’s existing website with interactive experiences, such as assessments, shopping tools, a new customer welcome, an appointment scheduler and special offers. Founded in 2001, PERQ solutions today are used by more than 1,000 businesses across the United States and Canada. PERQ’s brands have been named to the Inc. “500 Fastest Growing Companies in America” list on three separate occasions. Their technology was a 2017 Gold Stevie Award winner for lead generation software and a 2017 Ventana Research Digital Innovation Award Winner for Marketing Tools.