Palm Springs Rattan Rebrands to Watermark Living

Furniture World News Desk on 3/3/2018

Indoor and outdoor casual furniture and accessories manufacturer, Palm Springs Rattan recently announced that it has rebranded to Watermark Living. The company has undertaken a major rebranding initiative and will debut with a new catalog, website and showroom this April High Point Market at its new space, 205 S. Main Street.

"We were ready for a change and wanted a brand name that represented the breadth of what we have to offer today," said Tim Newton, Watermark Living's Managing Director. "We offer so much more than rattan and since our outdoor and accessory offerings have increased significantly we needed a brand name that was more encompassing." Along with the new marketing materials and show space, the company will debut an unprecedented number of new collections.

The new Watermark Living  brand is designed to highlight the company's commient to the trusted quality, care and service that its customers have come to expect. "Our focus is, and has always been, offering a fashionable product that is highly customizable and the best value in the marketplace," said Kerrie Jakubcin, Wholesale Manger for Watermark Living . "As a watermark symbolizes quality, Watermark Living symbolizes an evolution of a brand that takes great pride in the craftsmanship of every item we create."

The entire Watermark Living collection can be viewed on-line on the company's new website www.watermark-living.com. The site was structured to be very designer oriented allowing any retailer or designer to use it as a sales tool. The site will not have pricing, but has all product details, care and maintenance and a learning center. The site is extremely user friendly providing a streamlined and structured layout to suite any user's needs.

For more information about Watermark Living, visit www.watermark-living.com.