Nationwide's Las Vegas PrimeTime Event Urges Members to "Take Your Share, Now!"
Furniture World News Desk on
8/17/2017
Nationwide Marketing Group reported that thousands of its members, vendors and service providers are converging August 20-23 on the Sands Convention Center in Las Vegas for the group’s PrimeTime event. Twice each year, Nationwide hosts the appliance, electronics, furniture, bedding and outdoor industries’ largest independent product exhibitions, buying shows and educational conferences of the year.
This show is focused on helping Members realize the fruits of Nationwide’s 3-year Prepare for Share initiative. According to Chairman Dave Bilas, “Nationwide has been aggressive in helping members claim more than their share of the consumers abandoned by h.h.gregg and Sears. As a result, our Members’ year-to-date sales increases and average selling prices are dramatically greater than industry and independent channel averages, in every key product category.”
The show’s theme, Take Your Share, Now! Builds on the group’s 3-years of Prepare for Share programs and services which have provided Members with tools to take advantage of current market conditions. Jeff Knock, one of the initiators of Prepare for Share stated, “We are proud that our Members have leveraged Nationwide’s programs, making the most of today’s opportunities since 2014. It’s so encouraging to see it working that we’ll be investing even more in our next phase of initiatives.” At this show, the Nationwide Learning Academy will also present 63 programs on a wide variety of marketing, digital, merchandising, sales and leadership topics.
Of course, the driving forces behind the success of every PrimeTime are product offerings and low prices, along with vendor exhibits and Nationwide’s Cash-Back-Now on-the-spot rebates. Merchandising exec Tom Hickman adds, “The Connected Home is now a lifestyle and a fantastic way for our Members to build their Brand and differentiate themselves in their markets. We’ll be featuring a connected home on the show floor to help members visualize some of the many opportunities. We’re also excited about our new RTO Member Advisory Board and the leadership that Bruce Manning, our new Director for RTO is providing.”
From finance, to education, to advertising, the group’s Member services will all be highlighted and reinforced with new programs and services. Member Services exec Frank Sandtner commented, “Marketing is our middle name, and virtually every service we offer is integral to our Members’ effective marketing efforts. This show will feature an emphasis on all things digital. From research and analytics, to websites and social media, to organic and paid search, to reputation management and video enhancement, we’ll have initiatives perfect for members of every size.”
About Nationwide Marketing Group: Nationwide Marketing Group works beside thousands of appliance, furniture, electronics, specialty electronics, custom installation and rent-to-own dealers helping them grow their businesses and their bottom lines. With over 3,500 members operating more than 10,000 store fronts and $15 billion in combined annual sales, Nationwide is North America’s largest buying and marketing organization. Industry veterans, heading Nationwide’s seven regional divisions, work to provide independent dealers with personalized service and local programming in every market they serve. More information is available at www.nationwidegroup.org.