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Bivona & Company Expand ED Ellen Degeneres Baby Lifestyle Collection

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Bivona & Company reports that it has expanded upon the ED Ellen DeGeneres line with four new collections, which will be showcased at High Point Market (Market Square #307).

“Today’s parents crave nursery furniture that are décor pieces, complete with unique stylistic design elements that add to the overall character of the nursery,” said Larry Bivona, President of Bivona & Company. “We’ve seen tremendous support for the ED Ellen DeGeneres line among retailers and consumers alike, and have expanded the collection considerably to appeal to a wider design aesthetic.”

Bivona & Company is a design leader in the industry, renowned for manufacturing high quality nursery furniture at affordable price points that can grow with the baby. The four new introductions to ED Ellen DeGeneres Baby nursery furniture include:

Wilshire Collection: Transitional from the modern side of design, Wilshire is an elegant upholstered collection in a grey hue with clean straight edged modern design featuring flared legs and nail head trim on the upholstery.. Made of American ash wood solids and veneers, each of the drawers is equipped with soft-close glides, drawer liners, and edged banned tops.

Greystone Collection: This rustic retro industrial design has reclaimed appeal through hand scraped & distressed solid woods and features a tubular steel metal base. A cornerstone of the ED Ellen DeGeneres line, Ellen’s whimsy and love of animals continues to carry through the line with the signature word "joy” etched onto the headboard and leather pull accents with etched dog on solid brass tacks of the dresser. Made of solid acacia wood and acacia veneers, each of the drawers is equipped with soft-close glides, drawer liners, and edged banned tops.

Gentilly Collection: Inspired by Mid-Century modern design, Gentilly features simple, clean lines with accents of Rattan on beautiful blonde natural European ash veneer. Solid brass pulls with a golden finish complete the look of this timeless piece. Each of the drawers is equipped with soft-close glides, drawer liners, and edged banned tops.

Autry Collection: A whimsical Farmhouse look in texture and finish, this oatmeal colored collection has a soft edged contemporary design with the look of planking and applied animals and flowers. Unique to Autry is the reversible headboard and gentle wire-brushing and dry brush finish, which adds character to the design. All pieces in the collection are made of solid spruce and spruce veneers. Each of the drawers is equipped with soft-close glides, drawer liners, and edged banned tops.

The ED Ellen DeGeneres Baby Collection by Bivona & Company brings Ellen’s aesthetic, positivity and personality to the baby industry with a collection of modern fresh nursery furniture and décor ranging in price from $100-$1,399.



More about Bivona & Company: Bivona & Company is a designer, manufacturer and distributor of fine baby and kids and teens furnishings. Building on more than 40 years’ experience and a trusted name in the juvenile product and furniture industry, Larry Bivona launched Bivona & Company in 2012, alongside a group of seasoned professionals who share his commitment to serving families with quality craftsmanship, design innovation, service integrity and, above all, safety. Bivona & Company currently has five owned brands, Dolce Babi, Dolce Kids & Teens, Cosi Bella, Bel Amore and TiAmo as well as two licensed brands, Fisher-Price and ED Ellen DeGeneres. Bivona & Company products are available at thousands of retail stores throughout the US, Canada, the Caribbean and Latin America as well as through Internet Retailers. The company is headquartered in Edison, New Jersey. For more information, visit www.bivonaco.com or call 732-527-0662.

More about ED Ellen DeGeneres: ED is Ellen DeGeneres’ American lifestyle brand inspired by her iconic style, values and personality. ED was launched in 2015 as a joint partnership with Ellen DeGeneres and Christopher Burch, CEO of Burch Creative Capital. With a passion for interior design, architecture and fashion, Ellen brings her unique vision to this beautifully designed, high-quality collection of women’s apparel, footwear, accessories, pet products as well as home furnishings and decor. The lifestyle brand is real, accessible and every product feels like a personal connection between Ellen and consumers around the world. For more information, visit EDbyEllen.com


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