Caracole Names Paul Seston President
Furniture World News Desk on
6/7/2018
Whole-home furniture manufacturer Caracole recently named Paul Seston president. He assumes the role previously held by Jeff Young, who continues as Chairman of Caracole and Chief Branding Officer of MIBD (Markor International Business Division). In his new role, Seston will oversee everyday operations while providing leadership and direction for the continued growth of the brand.
Mark Feng, president of international business at Markor Group, explained the strategic importance of the appointment: “I believe Paul is the best hire for our customers and employees. Paul fits perfectly with Caracole’s teamwork-oriented and highly entrepreneurial culture. He demonstrates tremendous potential to create value for our retailers, designers, partners and end users through his unique perspective. I welcome Paul to the Markor family.”
“I’m extremely happy to welcome Paul to the Caracole team as its new President,” says Jeff Young. “After interviewing dozens of candidates, both inside and outside of our industry, it became obvious that Paul’s experience and breadth of knowledge on multiple fronts make him the perfect choice to grow and enhance Caracole’s leadership position in the affordable luxury product space.”
Most recently, Seston served as Chief Operating Officer at Mitchell Gold + Bob Williams. He brings a wealth of experience in brand strategy, merchandising and operations as well as in-depth knowledge of technology, ecommerce and data-driven analytics. His 37-year career includes senior positions with global organizations such as AllSaints, CPEhr, The Kooples, and Duchamp London.
“It is an honor to become part of the Markor organization and to join Jeff and the Caracole team,” says Seston. “Jeff and I share the vision of achieving domestic and global growth by focusing on the future of our industry without losing Caracole’s incredible brand DNA that’s synonymous with stylish, distinctive, personality-driven furnishings. As Caracole prepares to celebrate its first decade of supplying high-quality, affordable, American-designed luxury furniture, I look forward to guiding its future growth and development over the next decade.”
In April 2019, Caracole will showcase its products—and those of sister Markor brand A.R.T. Furniture—in an extraordinary new standalone showroom building in downtown High Point, North Carolina.
More about Caracole: A leader in both style and quality, Caracole is a Markor company dedicated to delivering distinctive designs with high-style at an exceptional value. Known for its unique materials, rich finishes and on-trend fabrics, the whole-home furniture manufacturer offers a variety of stylish product portfolios designed to fit today’s homes and lifestyles. These include Caracole Classic, Caracole Modern, Caracole Signature, Compositions, and Caracole Couture Custom Upholstery. Available to both the trade and designers, Caracole shows in two locations: its flagship showroom at the High Point Furniture Market in IHFC -C500 and at Atlanta’s AmericasMart in Building 1, Suite 14-C-6.
More about Markor: Markor, founded in 1990 by Richard Feng, Chairman and CEO, owns four U.S. subsidiaries—A.R.T. Furniture, Caracole, Rowe Furniture and Jonathan Charles—and operates 10 advanced manufacturing facilities in China. The company operates five distribution brands in China (Markor Furnishings, A.R.T., Rehome, Yvvy and Zest), has more than 250 stores in China, and distributes its products to 52 countries through a large network of retail partners. Markor employs approximately 13,000 people and is listed on the Shanghai Stock Exchange. For more information, visit caracole.com.