Over 149 Years of Service to the Furniture Industry

 Furniture World Logo

Furniture World Articles by Katherine Andes

Easy Furniture Web Tip #282: The Importance of the Lowly Footer for SEO and More.

Published: 7/21/2019
Put some thought into developing your footer to help your visitors and improve your search rankings.

Read Easy Furniture Web Tip #282: The Importance of the Lowly Footer for SEO and More.


Easy Furniture Web Tip #281: Google Algo Changes for SEO and Local Search

Published: 7/7/2019
For good local search results, SEO basics are still king.

Read Easy Furniture Web Tip #281: Google Algo Changes for SEO and Local Search


Easy Furniture Web Tip #280: Make Your Sales Emails Pretty

Published: 6/13/2019
When writing sales emails, be sure to make it pretty.

Read Easy Furniture Web Tip #280: Make Your Sales Emails Pretty


Easy Furniture Web Tip #279: Web Writing Projects and Circling Your Prey

Published: 5/31/2019
It’s natural to procrastinate before tackling a web writing project; it may even be helpful.

Read Easy Furniture Web Tip #279: Web Writing Projects and Circling Your Prey


Easy Furniture Web Tip #277: The See-Touch Advantages of Your Brick and Mortar Store

Published: 4/15/2019
Promote the see-touch advantages of shopping in your brick and mortar store.

Read Easy Furniture Web Tip #277: The See-Touch Advantages of Your Brick and Mortar Store


Easy Furniture Web Tip #276: Two Easy and Fun Tips for SEO Copywriting

Published: 3/16/2019
One of my favorite SEO copywriting techniques is simply to rearrange the copy to include my client’s best keyword phrases.

Read Easy Furniture Web Tip #276: Two Easy and Fun Tips for SEO Copywriting


Easy Furniture Web Tip #275: Include Text Transcriptions with Your Videos

Published: 3/4/2019
When a video arrives without the text content or, at least, a good summary, I’m more likely to delete it and not consider it at all.

Read Easy Furniture Web Tip #275: Include Text Transcriptions with Your Videos


Easy Furniture Web Tip #274: Make Email Marketing Consistent and Authentic

Published: 2/5/2019
When folks realize that each time they receive an email from you, that they are tapping into your unique expertise, they will be more likely to consistently open and read it.

Read Easy Furniture Web Tip #274: Make Email Marketing Consistent and Authentic


Easy Furniture Web Tip #272: How And Why You Should Claim And Fill Out Your Yelp Business Listing

Published: 1/14/2019
Claim and flesh out your Yelp listing to ensure you get the most exposure for your local furniture business online.

Read Easy Furniture Web Tip #272: How And Why You Should Claim And Fill Out Your Yelp Business Listing


Easy Furniture Web Tip #271: Want to Improve SEO? Track Your Visitors With Analytics

Published: 11/19/2018
If you want to improve your SEO, be sure to track your website’s visitors with a good tracking tool.

Read Easy Furniture Web Tip #271: Want to Improve SEO? Track Your Visitors With Analytics


Easy Furniture Web Tip #270: Optimizing Keyword Phrases Helps Local Firms Compete With National

Published: 10/16/2018
Optimizing the keyword phrases on your local furniture website will help you compete with national online sellers.

Read Easy Furniture Web Tip #270: Optimizing Keyword Phrases Helps Local Firms Compete With National


Easy Furniture Web Tip #269: Don’t-Put-That-In Clients

Published: 9/17/2018
Sharing vivid details and examples on your website will help you connect with your customers.

Read Easy Furniture Web Tip #269: Don’t-Put-That-In Clients


Easy Furniture Web Tip #268: When Images Go AWOL

Published: 8/19/2018
Put a note in your calendar to review your web pages to ensure none of your images have gone AWOL.

Read Easy Furniture Web Tip #268: When Images Go AWOL


Easy Furniture Web Tip #267: New Website? It Ain’t Over!

Published: 8/10/2018
For the best possible ROI for your website investment, be sure to plan for the new and unexpected.

Read Easy Furniture Web Tip #267: New Website? It Ain’t Over!


Easy Furniture Web Tip #265: Description Tags. Stories. Cliffhangers. How Long?

Published: 6/22/2018
Write description tags that work for both desktop and mobile searches by putting your most important information in the first 130 characters and extending the cliffhanger.

Read Easy Furniture Web Tip #265: Description Tags. Stories. Cliffhangers. How Long?


Easy Furniture Web Tip #264: Google Giveth. Google Taketh Away.

Published: 6/11/2018
Google does an about face on longer description tags.

Read Easy Furniture Web Tip #264: Google Giveth. Google Taketh Away.


Easy Furniture Web Tip #263: Get An SSL Certificate Post-Haste

Published: 5/13/2018
Your business can no longer afford to go without an SSL certificate.

Read Easy Furniture Web Tip #263: Get An SSL Certificate Post-Haste


Easy Furniture Web Tip #262: Longer Description Tags. It Works!

Published: 4/30/2018
Get more click-through and selling power on the Google search results page by writing longer description tags.

Read Easy Furniture Web Tip #262: Longer Description Tags. It Works!


Easy Furniture Web Tip 261: Relax and Let a Great Headline Float to the Top

Published: 4/16/2018
Writing headlines can be easy if you just look for a great line within your article.

Read Easy Furniture Web Tip 261: Relax and Let a Great Headline Float to the Top


Easy Furniture Web Tip #260: Now You Can Write Longer Description Tags

Published: 3/17/2018
Take advantage of Google’s new standards and write longer description tags.

Read Easy Furniture Web Tip #260: Now You Can Write Longer Description Tags


Easy Furniture Web Tip #259: Pictures On Your Website Ain't Enough

Published: 2/24/2018
When developing the content of your website, be sure to include the selling points your sales staff communicates with customers.

Read Easy Furniture Web Tip #259: Pictures On Your Website Ain't Enough


Easy Furniture Web Tip #258: De-That Your Web Content Writing

Published: 2/2/2018
For smoother copy on your website, remove extraneous “thats.”

Read Easy Furniture Web Tip #258: De-That Your Web Content Writing


Easy Furniture Web Tip #257: Every Year Update Your Copyright Dates On Your Website

Published: 1/7/2018
Please check the copyright dates in the footer of your website. You do have copyright dates on your website, right?

Read Easy Furniture Web Tip #257: Every Year Update Your Copyright Dates On Your Website


Easy Furniture Web Tip #256: Online “Must Haves” For The Harried Furniture Store Owner

Published: 12/1/2017
Make sure you have an up-to-date website, Facebook page, Yelp listing and Google My Business listing.

Read Easy Furniture Web Tip #256: Online “Must Haves” For The Harried Furniture Store Owner


Easy Furniture Web Tip #255: New Google My Business Weekly Post Feature.

Published: 11/14/2017
There’s a new feature that Google My Business offers that furniture retailers should definitely take advantage of.

Read Easy Furniture Web Tip #255: New Google My Business Weekly Post Feature.


Easy Furniture Web Tip #254: How to Get Web and Other Online Content Done

Published: 10/31/2017
To get your web and other online content done in a timely manner, hire a savvy web copywriter who knows the playground.

Read Easy Furniture Web Tip #254: How to Get Web and Other Online Content Done