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ALF Group, Italian Furniture Manufacturer Celebrates 70th Anniversary

Furniture World News


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After 70 year history of furnishing homes with Italian made furniture, Alf reports that they are happy to welcome their customers at the upcoming Fall High Point Market in to their new showroom at High Point at 220 Elm . 

ALF’s story began with a group of skilled and passionate craftsmen who joined to establish a cooperative to manufacture a line of wood products in Francenigo, Italy.

Fast forward 70 years later, Alf Group continues to be a global leader in the furniture industry with its 3 divisions; Alf Italia, Alf Da Frè and Val Design.

For 70 years, Alf’s mission has always been to creatively design and manufacture quality products while respecting the environment. A process driven by passion and dedication, remaining true to our roots of 100% Made in Italy.

At the helm, CEO Maria Cristina Piovesana, daughter of the late founder; Oliviero Piovesana visionary and entrepreneur.
Maria Cristina along with her brother Piero, husband; Flavio Da Fre’ and their Alf Family of over 400 employees, are recognized for their ongoing commitment to product innovation, skilled artistry and the environment.

Today, Alf Group’s product mix provides customers with a selection of options that embraces every room in the home.

From modular kitchens to bedroom and living room furniture; different collections can be mixed and matched freely in harmony.

Inspiration is taken from the idea of a practical, contemporary and tranquil home, expressing a style of living in which formal simplicity does not mean compromising quality, aesthetics and creativity.

Visit ALF in their new  showroom at 220 Elm Unit 304, High Point Market in North Carolina. 


Always inspired, designed and Made in Italy. For more information, visit  www.ALFITALIA.com.

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