Western Home Furnishings Association and GE Money announced that they have partnered to offer WHFA members a new consumer financing private label credit program. This exclusive program offers members competitive discount rates and a host of marketing and operations resources for retailers. The dealer approval process is the fastest in the industry and allows dealers to be up and running in less than seven days.
“We are very excited to partner GE Money to offer our members this exceptional new private label credit program,” said WHFA’s Executive Director, Sharron Bradley. “With GE Money’s experience in providing home furnishings retailers with in-store financing for over 60 years and their extensive program tools, we are offering our members a comprehensive and proven program to serve their credit needs.”
Not only does the partnership with GE Money offer competitive financing rates, WHFA members also have access to the GE Money Business Center. This unique program addition allows retailers to easily process online credit applications; create customized marketing materials for direct mail, store signage, website offers and billing statements; generate reports on credit applications and funding data; participate in online, self-paced training modules on selling financing and much more. Also, because of their experience in consumer financing, GE Money focuses not only on approval rates, but also on assigning adequate, usable credit lines to customers. In addition GE Money’s risk management and fraud mitigation strategies help keep fraud rates among the lowest in the industry.
For more information on the GE Money financing program through Western Home Furnishings Association, please call (800) 422-3778.
About the WHFA: The Western Home Furnishings Association (WHFA) is the largest affiliate of the NHFA, representing more than 1,000 independent home furnishings retailers in more than 2,400 stores in 12 western states. For more information on WHFA, visit www.WHFA.org.
About GE Money: GE Money has been a home furnishings credit provider for over 60 years, servicing over 40 clients and 5,000 locations. They offer a full complement of financing programs to meet the demands of the diverse home furnishings industry.