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GE Money Names Home Improvement Industry Leader to Advisory Board

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GE Money's Sales Finance business announced that home improvement industry leader Paul J. Zuch has been appointed to its Home Improvement advisory board. Currently in its fourth year and comprised of leading executives in the home improvement industry, the 11 member board helps Sales Finance better develop and deliver innovative financing programs that help contractors grow their businesses.

Mr. Zuch is the owner and president of Dallas-based Capital Improvements, a full-service residential design and remodeling firm. He is responsible for developing and executing all of the company’s long-term growth strategies, launching new products and services and defining the company as the premier choice for home design and remodeling. Mr. Zuch has been involved with the building and remodeling industry for the past 26 years and is the president-elect of the National Association of the Remodeling Industry (NARI).

“The advisory board brings us closer to our customers, ensuring through listening and collaboration that we’re doing all we can to help our customers succeed. We welcome Paul to the board and look forward to his lending his voice and sharing his vision for the betterment of the industry,” said Bruce Christensen, vice president and general manager of GE Money’s Home Improvement division.

“GE Money is clearly a leader in the home improvement financing industry,” said Zuch. “I feel privileged to join this dynamic team and look forward to working closely with them in shaping the vision of growing the home improvement industry, and how financing continues to play an important role in that growth.”

One of the board’s goals is to help GE Money develop appropriate best practices and programs that enhance the home improvement financing experience for consumers. “The board members represent some of the most respected companies and leaders in our industry,” Christensen added.  “We are fortunate Paul has committed to being on the board and will contribute his expertise to helping the home improvement industry and our respective businesses grow.”

GE Money provides billions of dollars of consumer financing through more than 145,000 small and medium businesses on Main Streets across the United States. Over the past 16 years, GE Money’s Home Improvement division has been an industry leader, providing homeowners and home improvement contractors attractive, easy financing options that simplify payment options for home improvement projects.