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BDI Taps Dale Mason As Product Development Manager

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Contemporary furniture manufacturer BDI announces the addition of Dale Mason as Product Development Manager. Effective June 2010, Dale reports to Bill Becker, CEO and Design Director.
Dale is recognized in the furniture industry for his experience in product development management for design driven companies.  Dale’s most recent position was Product Development Manager for Knoll, Inc., a company known for creating and manufacturing innovative workplace furnishings. During his nine-year tenure, he was team manager for program management, launching many successful office furniture products.
Dale also served as Senior Development Manager of First Source Furniture Group, where he directed a cross-functional product development team and helped guide internal and external designers in product creation. Other notable positions throughout his career include Engineering Manager for both Gollin & Co., Inc. and Vogel Peterson companies.
“With BDI’s reputation for high performance home furnishings, we sought out a Product Development Manager who would further support our strategy of offering innovative, well designed home furnishings that integrate technology into the home,” states Bill Becker. “It was imperative to bring in someone with a specific knowledge of planning and coordination in the development field, as well as someone who shares the same core values that have driven BDI for over 25 years.  Dale’s qualifications are ideal for this position and we will look forward to seeing his leadership throughout the product development process.”
About BDI: Since 1984, BDI has been driven by a passion for great design.  BDI furniture is designed to seamlessly integrate technology into the home.  BDI home theater cabinets set the standard by beautifully combining unique styling with integrated features, earning a reputation in the industry for innovation and quality. Visit BDI online at bdiusa.com.

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