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Furniture Wizard Introduces iFurniture Website Content Management Tool at Vegas Show

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For previews, use your smart mobile device to scan both of the above QR codes

Furniture Wizard, exclusive creator of the furniture industry’s leading technology solutions, announced a new addition to its ever-growing product suite. The new iFurnitureSM web content management system will give retailers the ability to easily create and update a customized website to extend their reach beyond the retail floor.

“Retailers work hard to keep their sales floor fresh and up to date, but often ignore the look and feel of their website or leave it up to third-party vendors who populate the site with items they have never carried,” explains Martin Fischbein, founder and president of Furniture Wizard. “With iFurniture, retailers can use the same care and inspiration to administer and update their website as they do to merchandise their stores.”

iFurniture is the latest addition to the Furniture Wizard system, which provides powerful point-of-sale and inventory management tools built specifically for the home furnishings industry. The addition of iFurniture’s web content management functionality will create the first full-circle website solution designed for furniture retailers.

“Our talented graphic designers will design a gorgeous website that reflects the image of each individual store,” says Fischbein. “Then, the iFurniture system will allow you to easily and intelligently control it by updating not only the content, but the images displayed on your home page. It also gives you the ability to easily create content for a Facebook site.”

Perhaps iFurniture’s most powerful feature is the total integration between an iFurniture-generated website and the functionality of the Furniture Wizard system – a combination that can increase both your customer base and your sales. For example, when your web customer submits their “wish list” on your website, the list is immediately sent to the Furniture Wizard system, which generates a “thank you” email and lets the customer know that they will soon be contacted by a store representative. At the same time, store personnel receive an email and text alert about the customer’s desire to purchase.

“By alerting you immediately about a customer’s visit to your website, the Furniture Wizard system gives you an opportunity to interact directly with the customer,” notes Fischbein. “When the customer arrives at your store to confirm their online purchase, you have the opportunity to sell additional products and warranties. And in today’s economy, any chance to extend the sale is welcome – it’s tough to be profitable by just selling a sofa.”

For a demonstration, please visit the Wizards in Las Vegas, Building C 488 RRC, Booth 1.  For previews, use your smart mobile device to scan both of the QR codes at the top of this page.       

About Furniture Wizard: Furniture Wizard is a privately held company serving home furnishing retailers with market-leading software and Web solutions. It serves more than 2,000 retail stores across the globe with easy-to-use, powerful and flexible technology. For more information about Furniture Wizard or to request a system demonstration, please visit the company’s website at www.furniturewizard.com.

Furniture World Magazine-Business solutions for furniture retailers