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Hickory At Home Debuts New iCare Adjustables FLX Line in High Point

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New iCare FLX6 from Hickory at Home 

Leading furniture supplier Hickory Springs has announced a new addition to its icare brand of specialty sleep products, icare Adjustables. Bringing an exclusive new technology to the adjustable base market, the FLX line of adjustables feature up to six panels that move independently of one another, enabling the consumer to further customize the bed to create a completely personalized sleep experience.

Hickory At Home, the consumer products division of Hickory Springs, will debut the FLX line at the upcoming High Point Market this October 22 to 27 (Main Building, 5th Floor, Space #508A).

“Over the course of the year we have identified significant opportunities to bring innovative products to market. Besides being loaded with features, the FLX line offers an industry-first, because it has a unique technology that allows bedding manufacturers to offer the highest level of customizable, head-to-toe comfort and support,” said Hickory Springs Chief Sales and Marketing Officer Dwayne Welch.

The FLX line consists of three adjustable motion power bases designed to work with any brand of adjustable-friendly mattresses. Among its high-tech features are two-zone dual body massage, one-touch Auto-Flat feature, a backlit remote control with pre-set memory positions, and wall glide space-saving and gravity release safety features.

The exclusive FLX 6 has six panels that move independently to completely customize elevation of the head, shoulders, mid-section, legs and feet, providing maximum comfort and
relaxation. It offers a multitude of positions enabling the bed to serve as sleeper, entertainment station, lounger -- and everything in between. Its suggested retail price is $2,199 in queen.

Two additional models, the FLX 3 ($1,699/queen) and FLX 2 ($1,499/queen) feature panels that move independently with the touch of a button. All models are supported by durable steel leg supports with locking rolling casters.

The adjustable bases are easy to coordinate with other bedroom décor, featuring a contemporary and urban design with clean lines and a bold mocha-and-black color palette.
The complete line of Hickory At Home consumer products will be on display in Hickory At Home’s High Point showroom, located in Main Building, 5th Floor, Space #508A. 

Hickory At Home produces and distributes exclusive lines of futon frames and mattresses, adjustable beds and other bedding products. Classic lines are designed by Hickory At Home and produced specifically for the company, giving them complete control of the manufacturing process and quality of the finished product.

Products are constructed using the finest quality materials and assembled under rigorous specifications in locations throughout the world. Hickory Springs maintains distribution points nationwide where the products are warehoused and sold through hundreds of furniture stores, sleep shops, catalog companies and furniture chains located throughout the nation.

About Hickory Springs: One of North Carolina’s largest employers, Hickory Springs is a privately held company based in Hickory, North Carolina, with more than 50 manufacturing plants in 16 states and China. In addition to its core furniture and bedding markets, Hickory Springs also serves a growing range of customers in the automotive, recreational vehicle, packaging, medical, marine and telecommunications industries. In 2008, the company launched its EarthCare Inside line of components for upholstered furniture, including the industry-leading Preserve® bio-based foam, 100% recycled cotton, recycled sinuous steel and coils, among many other sustainable options. For more information, visit www.hickorysprings.com and www.earthcareinside.com. Follow EarthCare Inside on Twitter and Facebook at twitter.com/earthcareinside and facebook.com/earthcarechallenge. 

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