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Las Vegas Market Diversifies Seminar Offerings

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In an effort to deliver relevant content, trends and business opportunities to the two largest groups of non U.S. buyers in attendance at Las Vegas Market, World Market Center will present seminars geared to Canadian visitors as well the growing Spanish-speaking attendees.

World Market Center Las Vegas will join the Interior Designers of Canada to hold a complimentary seminar highlighting developer and designer trends and opportunities throughout the Canadian market, Jan. 30 at 4 p.m. in Building C, Suite C-176, during the first day of the upcoming Winter 2012 Las Vegas Market.

The “Canada on the Rise” seminar will be an insider’s look at the hottest design trends and condominium projects sweeping Canada and how designers can profit. The seminar is co-sponsored by Palliser, a leading Canadian-based manufacturer of custom upholstered and motion furniture as well as a first time Las Vegas Market exhibitor.

During this panel discussion, major forces in Canadian interior design will give an in-depth look into Canada’s hottest trends in condo design. Moderated by the Interior Designers of Canada Executive Director Susan Wiggins, and joined by BYU Design’s Ada Bonini and BBA Design Consultants’ Sharon Bortolotto - both from Vancouver, and Katherine Burke of Katherine Burke Design Consultants and Hudson Kruse Design’s Trevor Kruse - both from Toronto, this new-to-market presentation will showcase two of Canada’s largest markets, Toronto and Vancouver, and how the proliferation of condos in these cities has presented an unprecedented opportunity for designers.

Attendees will be educated on how designers and developers design model suites and sales centers to stand out from the hundreds of other developments to attract potential buyers. A cocktail mixer will immediately follow the panel discussion for networking with the panelists and market-goers.

“Our international manufacturers, suppliers and buyers are a very important and growing part of Las Vegas Market and by providing educational and relevant seminars and events catering to their unique perspectives, we can ensure our market is serving this crucial segment of the industry,” said Tim Branscome, vice president of international for International Market Centers.

In addition to this Canadian seminar, World Market Center Las Vegas will also be focused on serving the growing Latin American buyer base. Las Vegas Market will offer a seminar presented entirely in Spanish to cater to these attendees entitled “Steps That Every Business Should Take on the Internet.” This seminar will focus on creating, growing and engaging an online presence and staying connected with clients, building real relationships, making lasting good impressions and generating business value. It will cover website development, social media, e-commerce and mobile applications, among other highlights. The seminar is presented by Moises Kirsch from Sasquatch Digital Marketing, who has worked with such names in Mexico as VivaAerobus, Axtel and Kodak.

A full list of the seminars and special events to be held throughout Las Vegas Market is available at LasVegasMarket.com. To register for Las Vegas Market and to book hotels as low as $39 a night, as well as to view a full listing of special events and complimentary seminars, please visit LasVegasMarket.com. 

ABOUT INTERIOR DESIGNERS OF CANADA: IDC is the national advocacy association for the interior design profession. Founded in 1973, IDC’s mandate is to provide a unified voice to advance the profession and educate the public about interior design. IDC’s mandate is to advance the profession across Canada as well as internationally. It does so through advocacy with government and the public, and by providing continuing education opportunities and business practice support services to members. As an association IDC educates the public, advocates for the profession, and provides members with programs and services to help them become stronger professionals.

About World Market Center Las Vegas: World Market Center Las Vegas is an integrated home and hospitality contract furnishings showroom and trade complex. The campus showcases furniture, decorative accessories, gift, lighting, area rugs, home textiles and related segments, as well as the Las Vegas Design Center open daily to consumers and designers. For more information on World Market Center Las Vegas and its trade shows including the bi-annual Las Vegas Market and Gift+Home, visit www.wmclv.com. Find us on Facebook and Twitter.

World Market Center Las Vegas is a property of International Market Centers, L.P. (IMC), the world’s largest operator of premier showroom space for the furnishings, home décor and gift industries. International Market Centers owns and operates 11.5 million square feet of world-class exhibition space in High Point, N.C. and Las Vegas.  IMC’s mission is to build and operate an innovative, sustainable, profitable and scalable platform for the furnishings, home décor and gift industries.  For more information on IMC, visit imcenters.com.

 

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