Grabiner/Hall announced that is has been selected as the new PR agency for Douglas Furniture Company (http://douglasfurniture.com), a leading casual dining and furniture manufacturer for more than a century, based in El Segundo, California.
Grabiner/Hall (http://grabinerhall.com) secured the account to handle the company’s corporate public relations. GH’s first challenge was to assist in publicizing the Douglas Furniture showroom at the debut of the World Market Center in Las Vegas. Grabiner/Hall was instrumental in helping to drive traffic to the Douglas Furniture showroom, as well as plan the theme.
“We chose Grabiner/Hall to drive awareness of our new product introductions at the Las Vegas Market. We were also interested in the agency’s integrated marketing services offering and will utilize them to complete and launch our new Web site as they bring a strong interactive track record in producing business-to-business sites to the table. GH’s communications expertise and close proximity to our company is a good fit for us,” says Ken Salm, vice president of sales and business development, DFC.
Kande Hall, GH principal and president presented a public relations program to lead the company forward. DFC, impressed with the agency’s approach and creative success, selected GH to lead the way. “We are pleased Douglas Furniture chose GH as its PR agency and we find it exciting to work with a company with such a solid record and reputation. We look forward to assisting them in fulfilling their visions and achieving their goals,” said Hall.
Grabiner/Hall, headquartered in Los Angeles, California, is a marketing design and public relations firm whose diverse client base is comprised of B2B organizations in the manufacturing, technology, healthcare and home furnishing industries. Since 1985, Grabiner/Hall has provided a host of creative solutions including web development, print collateral, advertising, lead generation, and public relations strategies that have transformed growing companies into powerhouse brands. In 2004, GH was selected as one of the top agencies in Los Angeles by BtoB magazine.
About Douglas Furniture
Douglas Furniture is headquartered in El Segundo, California and manufactures in a 600,000 square foot facility in Baja California. A pioneer and longtime industry leader in the casual dining category, Douglas has been crafting quality home furnishings for more than a century. Douglas also manufactures a full line of home theater seating, leather and fabric motion upholstery, stationary upholstery and an assortment of correlating game tables, occasional tables, and parson’s chairs. For more information, visit Douglas online at http://www.douglasfurniture.com .
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