Over 150 Years of Service to the Furniture Industry

 Furniture World Logo

Elway Home by Bassett Unveils New American Retreat Collection For High Point

Furniture World News on

Bassett Furniture unveiled a new collection for the Elway Home by Bassett line. Elway Home New American Retreat dining room, living room, and bedroom set will be on display to the Furniture Market trade at the IHFC Building, 12th floor, Commerce Wing. Designs are inspired from the historic architecture and furnishings found in retreat destinations in Colorado and America’s great outdoors. John Elway, CEO, Elway Home by Bassett, made the announcement. “The style captures the classic look and feel of comfort and simplicity,” said Mr. Elway. “It’s a style that has always been a favorite of mine and now Elway Home New American Retreat offers it for every room.” Elway Home New American Retreat complements the relaxed, casual styling of the popular Elway Home game table, bar, and home theater collections. The new collection will continue to offer cabinetry sized to fit today’s large screen televisions, including Sony Style choices available at Bassett Furniture Direct stores. All of the decorative hardware for Elway Home New American Retreat was designed exclusively. Inspirations for came from 19th-Century dry goods and hardware store in historic Leadville, Colorado served as models for new metal re-strikes. The grand scaling of Elway Home New American Retreat furniture pieces offers a dramatic silhouette that is both traditional and eclectic, with a touch of warmth in the detailing. The cabinetry features handsomely distressed oak solids and highly figured cherry veneers in a rich antique patina that adds authentic character. Detailing throughout Elway Home New American Retreat includes: marquetry inlayed wood; natural slate with sunset to earth tone colors; embossed leather patterned from antique saddles; hand-forged wrought iron; traditional and western style nail heads; Native American inspired motifs; and braided leather.Elway Home New American Retreat dining room furniture pieces include a china hutch and a dramatic 76” long dining room table with additional leaves that can extend to 112”. There are two dining chair styles, an upholstered back chair, and a host chair with a 44-inch high hand carved, scrolled wood back. For the living room or bedroom, there is a spectacular leather front armoire interpreted from an antique armoire, dated to around 1850. A high-country trunk was inspired by an old Spanish Colonial chest found in the basement of a Denver antique shop. An early Spanish colonial table found in New Mexico served to inspire the collection’s splayed table piece. Elway Home New American Retreat living room choices also include a chest with faux twig drawer fronts that was inspired by the great retreat lodges of the early 1900s, when regional craftsmen used twigs as decorative elements in the furniture. Additionally, there is an irresistible horn bench designed just as those made in Texas near the turn of the century. Landscape mirrors, poster bed, and gentleman’s chest are just a few of the highlights from the Elway Home New American Retreat bedroom collection. The gentleman’s chest features felt-lined top drawers including hidden storage, jewelry tray, and cedar lined bottom drawers. There is also a two-piece armoire that is an impressive 83” inches tall. This piece can be a wardrobe with its optional coat bar, or an entertainment armoire that allows full fold back for easy TV viewing. About Bassett Furniture Industries, Inc.: Bassett Furniture Industries, Inc. (NASDAQ: BSET), is a leading manufacturer and marketer of high quality, mid-priced home furnishings. With over 125 Bassett Furniture Direct stores, Bassett has leveraged its strong brand name in furniture into a growing network of licensed stores that focus on providing consumers with a friendly environment for buying furniture and accessories. The most significant growth vehicle for Bassett continues to be the Company’s dedicated retail store program. Bassett’s retail strategy encompasses affordable custom-built furniture that is ready for delivery in the home within 30 days. The stores also feature the latest on-trend furniture styles, more than 1,000 upholstery fabrics, free in-home design visits, and coordinated decorating accessories. For more information, visit the Company’s website at www.bassettfurniture.com. About John Elway: John Elway is a Stanford economics graduate who has proven to be as successful off the field as he was on. Elway Home by Bassett launched with sales exceeding all first year projections. The entrepreneur’s other business ownership interests include auto dealerships, an Arena Football team, and a restaurant bearing his name. In addition, Mr. Elway is a spokesperson for a select few Fortune 500 companies. When you think of an American sports icon, you think of John Elway. In his previous career, Mr. Elway quarterbacked the Denver Broncos to back-to-back wins in Super Bowl XXXII and XXXIII. The former Denver Bronco is a member of the Pro-Football Hall of Fame, Class of 2004.

Furniture World Magazine-Business solutions for furniture retailers