Global Furniture USA Announces New Sleep Solution Division

Furniture World News

Alex Rubinshteyn, managing director of contemporary furniture resource, Global Furniture USA, will introduce his company’s newest furniture collections at the Fall High Point Market, at their showroom at 118 W. Commerce St. Highlighting the new styles are major introduction of contemporary sofabeds as well as additions to Global’s leather offerings, as Global continues its initiative to become a leading leather manufacturer in the world. Global is also introducing a new bedding division, named Sleep Solution. The division, which will be marketed separately from Global Furniture USA, offers a complete range of qualities and price points from promotional to super-premium. The bedding will be manufactured in China and will be sold at comparably lower pricing at every price point. Global will also divide its contemporary merchandising into promotional and conventional price points and market the two separately to relevant retailers. The promotional group's kick-off is with the introduction this Market with two attractive contemporary bedroom groups in the $249/$269 price point, including bed, dresser, mirror and nightstand. Said Rubinshteyn, “As we have grown, we have found that the needs of the mid-to-upper retailers differ from those of the promotional retailers. The conventional retailers want a certain level of quality and service. The promotional retailers also want a degree of quality and a jaw-dropping price, like our $249 5-piece bedroom. Rather than try to be all things to all people, we have created two separate divisions, with valuable advantages that each can appreciate." All Global furniture is available as full or mixed containers, at the same low price. As well individual pieces can be picked up or delivered from the company's North American warehouses in New Jersey, Florida, Texas, California, and Toronto, Canada. Global Furniture USA is a global importer and distributor of contemporary furniture, including bedroom, dining room, case goods, occasional, and upholstery. A world leader in contemporary furniture, Global specializes in container shipments and offers the lowest container price, even for mixed containers; in addition to its single piece service from warehouses throughout North America. For more information visit www.globalfurnitureusa.com. Global exhibits in High Point, NC., Las Vegas, NV., and Guangdong, China.