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Eilersen Launches its Krypton Sofa at ICFF

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Eilersen® Launches its Krypton Sofa at ICFF Eilersen transforms the “bag box” of the 70s to express a new body language and provide ultimate comfort Eilersen®, the high-end sofa design and manufacturing firm from Scandinavia, announced that it will be bringing its newest design icon, Krypton, to the International Contemporary Furniture Fair in New York. Krypton is a modern interpretation of “the bag box” of the 70s – with the rigid wooden frame and bag of fiber balls having been replaced by Eilersen’s legendary comfort, stylish lines and modern body language. The original simplicity is still intact, but the bag box has now been transformed into a modular, elegant sofa with exceptional comfort and softness. “The idea was to create a classic and simple – but still substantial – luxury sofa,” says designer Jens Juul Eilersen. “Comfort and a balance between hard and soft lines was my ultimate goal. I also strived to reach a very unique ‘elevator’ effect and ‘functional comfort’ where you are seated softly without tilting.” Jens Juul Eilersen continues. In order to create the impression of sitting “in” the sofa rather than on it, Krypton’s seat has been integrated into the body with significantly more foam than that what is normally the case. This provides both extraordinary stability and the sensation of sitting low, while at the same time making it easy to get up and out of again – creating the effect of lift. The thick core of foam at the top of the seat is upholstered with down to provide the distinctive, legendary, soft Eilersen look, and the broad cushions for both the back and arms are filled with 100% feathers. The thin exterior shell creates a perfect illusion of the wooden box of the bag chair and puts the finishing touch to the interplay between hard and soft lines. Eilersen will be showcasing the Krypton sofa May 17-20, 2008 at booth # 802 at the International Contemporary Furniture Fair at the Jacob K. Javits Convention Center in New York. About Eilersen: N. Eilersen A/S was founded in 1895 and has given both name and life to many classics. The founder, Nils Eilersen, was the first person in Denmark to use steam to form wood, and this type of innovation and tradition continue to be the mainstays of the company today. A fourth-generation, family-run business, N. Eilersen A/S has been producing distinctive furniture since the 1950s and is a global brand recognized for renowned quality, iconic designs, comfort and unparalleled durability. As the leader of high-end Danish sofa design in Scandinavia, Eilersen currently ships products to more than 30 countries worldwide. For more information, please visit www.enjoyaneilersen.com. About the designer: Jens Juul Eilersen has been the driving force behind Eilersen’s signature design since the middle of the 1960s. A greatly talented designer, all of Jens Juul Eilersen’s sofas are created according to classic measures and proportions, such as the “golden cut and square” where the geometrical factors ensure balance and harmony in both function and expression. Jens Juul Eilersen has always had a sense for innovative and creative design based on a modern expression, and he is the designer behind numerous Eilersen classics.

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