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Aiello Appointed New Creative Director of RMS

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Retail Marketing Services (RMS), a division of manufacturer VyMaC Corporation, the nation’s largest supplier of mattress kits, has announced the appointment of Art Aiello, as creative director, reporting to VyMaC Corporation CEO Dave R. Young. In his new position, he will manage VymaC’s in-house marketing department, directing the production of marketing and advertising programs for the company’s internal entities and divisions as well as for external clients. He will oversee projects from conception to completion. “VyMaC Corporation has made a significant investment in its future here in Fort Atkinson, and I’m excited to be a part of that future,” Aiello said. “VyMaC has proven to be a company with a bright future and an interesting past – both of which make it an exciting company to work for.” Aiello possesses 15 years of experience in developing, implementing and managing global marketing communications programs. Prior to RMS, he was an account executive for Glowac, Harris in Madison, Wis., and was also the marketing communications manager for Covance in Madison. “Art has demonstrated his skills at balancing collaboration with the need to get things done,” Young said. “He is very capable to lead the charge in bringing much-need branding and value proposition focus to the factory-direct and independent manufacturers and retailers.” About Retail Marketing Services: Retail Marketing Services, a division of VyMaC Corporation, serves as a one-stop mattress retailing resource for retail product packaging; promotional materials; price cards; banners; posters; advertising support materials; brochures; custom design work; private label identities and much more. Based out of Fort Atkinson, Wis., Retail Marketing Services is staffed with individuals who bring years of specialized expertise to the table. For more information, contact Art Aiello, aaiello@vymac.com or by phone at 920.568.3131.