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Ekornes, Inc. Relocates High Point Showroom to 220 Elm

Furniture World News


Ekornes, Inc. recently announced their new Stressless showroom location at 220 Elm in High Point, NC. The company will show in space 110 at 220 Elm for the first time in October 2020.

“We are ecstatic to move to our new space at 220 Elm,” says Peter Bjerregaard, President. “Our retail buyers already spend a lot of time in that building so we hope this will make it even more convenient for them.”

The new space gives Stressless street side signage presence plus an opportunity to elevate the brand in a beautifully, well-lit and nicely maintained building.

“I admire Ekornes’ tradition and craftsmanship,” says Heinz Kattenfeld, Chief Operating Officer, 220 Elm. “We are looking forward to working with their talented team.”

In a related move, Jonathan Brooks has been hired as Showroom Manager for the company, managing both High Point and Las Vegas spaces. He was most recently with Connie Post Designs.

“We are thrilled to have Jonathan on the Stressless marketing team,” says Beverly Kastel, Marketing Director. “He has made a huge impact for us in a short time already.”

Brooks will also travel to retail stores to set up Stressless Galleries when he is not working in the showrooms.


About Ekornes, Inc.: Ekornes is the largest furniture manufacturer in Norway and owns the brand names of Ekornes®, Stressless®, Svane®, and IMG. Ekornes sells its products in 43 countries, maintains 18 sales offices in 11 countries, runs more than 4,000 sales outlets, and operates 10 production units in 4 countries. Company revenue amounts to around 3.2bn NOK (€ 315m) and the company employs some 2,200 people. For more information, contact Beverly Kastel at Beverly.kastel@stressless.com.  


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