Ergomotion Unveils Unique Adjustable Bases at Las Vegas Market
Furniture World News Desk on
7/22/2024
Ergomotion, the global supplier of adjustable bases, says it is focused on the brand’s “products of distinction” to fight against the commoditization of a category of products becoming more mainstream for their ability to enhance wellness and lifestyle across all stages of life.
"We believe commodity bases are a disservice to our customers by reducing their ticket and the value they can offer to their consumers," said Kyle Muench, vice president of sales operations for Ergomotion. "This category has the power to enrich and change lives, as proven by our specialty sleep products that can range from multi-functional, transformational bases designed to add utility in the home, to bases designed to meet adaptive and accessible needs for a growing population that deserves features which enhance their life while providing dignity in the comfort of their living space.”
At the upcoming Las Vegas Summer Market 2024, Ergomotion will debut the new Ascend adjustable base, featuring high-low functionality and tilt. These features are designed to meet the demand for personalized sleep solutions. The Ascend model, along with other new products, will be part of Ergomotion’s customizable sleep solutions collection.
Ergomotion offers a range of products at various price points, including brand customization and white label programs. This allows customers to expand profit margins and strengthen their brand presence. The company's focus on innovation and quality aims to benefit its partners through high attachment and closing rates, supported by advanced training solutions.
COO Gui Peres highlighted the company's commitment to growth in the specialty sleep segment, emphasizing quality, safety standards, compliance, customer satisfaction, and consumer education as key differentiators. "We're also committed to helping our partners achieve sustainable growth and differentiate themselves in the market," said Peres. "Our goal is to elevate the perception of adjustable bases by showcasing bases that stand out in the sea of sameness and offer real features that enhance sleep and overall quality of life."
Ergomotion's North American production capabilities provide flexibility and efficiency, while its national shipping footprint ensures timely delivery across the country.
Retailers, manufacturers, and distributors are invited to visit Ergomotion at the Las Vegas Market in B-1362 to experience the new Ascend model and learn more about the company's strategy to offer unique, needs-based products in the adjustable base market.
About Ergomotion
Ergomotion Inc. is the leading global manufacturer of adjustable bases, supplying the industry’s largest brands in more than 40 countries. We are committed to being the world’s best supplier of innovative adjustable bases, crafting products of distinction that enhance the lives of our customers and setting industry standards. Ergomotion upholds the highest levels in quality assurance, customer service, and training. For more information, visit www.ergomotion.com.