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The China International Furniture Fair (CIFF) Announces Two City Show Strategy

Furniture World News Desk on 1/20/2015


CIFF, China International Furniture Fair, reported that starting in 2015, the March show will be held in China Import & Export Fair, Pazhou, Guangzhou, while CIFF’s September show held in National Convention & Exhibition Center in Hongqiao, Shanghai.

The two locations are in capital cities of the Pearl River Delta and the Yangtze River Delta, the two most important economic circles with the fastest development and greatest influence in China. With the largest and well-equiped exhibition complexes in Asia, CIFF will bring together the world’s strongest brands and elites for home and office furniture, home furnishing, furniture machinery and raw materials and help enterprises seize opportunities and realize their dreams based on its rich experience in exhibition.

CIFF 2015 March's First Phase for Home in Pazhou, Guangzhou

With a scale of 370,000 square meters (over 3.3 million square feet), the first phase of CIFF 2015 March in Guangzhou will be held on March 18-22 under the theme of "Whole-Home-Decor" including Home Furniture, Home Decor & Housewares, Home Textiles and Outdoor & Leisure. This reflects the show's extension from indoor furniture to outdoor leisure living as well as an evolution from single furniture display to integration of interior decoration with furniture, home decor and home textiles. It builds on China's largest and highest-end Classical Furniture selection and provides its only outdoor living experience platform. The show will also optimize featured exhibits such as International Brand Hall of Home Furniture, Design Hall, Soft Decoration Sector, Custom-made Furniture and Kids & Teenagers Furniture Sector. The new format will also incorporate more international exhibitors, offer more diversified product design and a smoother exchange experience.

CIFF 2015 March's Second Phase for Office in Pazhou, Guangzhou

With a scale of over 350,000 square meters, the second phase of CIFF 2015 March in Guangzhou will be held on March 28 - April 1, 2015 and will feature Office Furniture, Hotel Furniture, Office Accessories, Steel Furniture, Office Seating, Public Furniture, Furniture Machinery & Raw Materials. It is the world's largest office furniture trade fair as well as Asia's largest and most comprehensive furniture production and raw materials trade fair, linking the upstream and downstream industries. An additional hall wilwill be added (Hall 12.1) to display machinery and raw materials for upholstered furniture, mattress and cutting tools. New office and hotel furniture enterprises such as U-team and Tongda will debut at the Office Show. CIFF will have a wider scale, offer more innovative products and spaces for more convenient interactions.

CIFF 2015 September for both Home and Office in Hongqiao, Shanghai

The 400,000-square-meter (3.6 million square foot)  CIFF 2015 September will take place in the newly established venue of National Convention & Exhibition Center (Shanghai) on September 8-12, 2015 featuring Home Furniture, Office Furniture, Outdoor Furniture, Home Decor, Hometextile, Machinery & Raw Materials, Fashion Design and International Brands. Quality suppliers throughout the world including China, USA, Italy, France, UK, Belgium, Portugal, Australia and Turkey and so on, along with more than 100,000 professional visitors from over 190 countries and regions will take part in CIFF. Numerous brands, professional purchasing groups, designer teams and industry authorities will get together in Hongqiao's modern venue, creating unlimited opportunities.

Big Brands Rendezvous in CIFF

With a record-breaking scale of 1.12 million square meters, CIFF 2015 will have more than 4,500 exhibitors from 32 countries and regions and 200,000 professional visitors from more than 190 countries and regions, including strong domestic brands: Landbond, Hinglee, Kuka, Zuoyou, Qumei, Kinetic, Kinwai, Steel-land, Welon, I&D, Sleemon, Scihome, Aris, Four Seas, Frandiss, Gainwell, Noble, Fairmont Designs, Hongguxuan, Wilway, Topsun, Zhengte, Garden Art, Alma, Yatai, Jiemei, Mydeco Living, Modern Art, Kamtat, Silian, Fandi, Laifei, Link Life, Sunon, Herman Miller, Changjiang, Victory, Onlead, U-Team, Kuoching, Merryfair, Jourice, Leadcom, Hongsheng, Dechang, Homag, Nanxing, New Mas, Leggett & Platt, Lianrou, Yuantian, DTC, Taiming, Huali, Xiongyi; excellent design organizations and furniture enterprises focusing on design: Guangzhou Academy of Fine Arts, Duoshao, Norya, Free Space, Chuanshi and Darture as well as world's top brands: Ashley, Natuzzi, Chateau d'AX, Vida, HTL, Cheers, Lifestyle, Bens, Longlife, Slumberland, Meise Möbel and Koda, showcasing their innovative products.

CIFF Receives Much Attention from the Market

Since the plan was announced, the Guangzhou’s March and Shanghai’s September editions have attracted much attention from the global furniture and home furnishing industries and received admissions applications from overseas purchasing groups in Germany, Belgium, USA, South Africa, Turkey, Korea, Japan, India, Singapore and Malaysia and from domestic furniture malls and professional dealer groups. Over 1,000 global mainstream & industry media and 500 domestic professional media follow up on or reprint the information of CIFF.

For more information visit http://ciff.fairwindow.com.