KAS Rugs Unveils Second Annual Fashion-Forward Look Book

Furniture World News Desk on 8/24/2015

KAS reported that its second annual Look Book reflects the company’s recently re-branded look. At 240-pages, the landscape bound book is more than a traditional catalog. It's filled with inspiration, innovation, color & design.

The catalog includes a "Trend Watch" section that highlights some of today’s hottest trends in color and design. Highlighted in the Look Book are inspirational stories from both of KAS’ licensed brands: Bob Mackie Home & Donny Osmond Home. In-depth Care instructions and a Frequently Asked Questions section can be found to help retailers and consumers alike. Page flippers get an up-close look at all products including detailed close-ups with color accuracy across all categories…rugs, pillows & poufs.

For ease of functionality, KAS has segmented the catalog into broad lifestyles while focusing further on hot categories like Naturals, Flatweaves & Indoor/Outdoor styles. For quick access to products, KAS has expanded its numerical design index in each product category. This is KAS’ second annual fashion forward look book and includes its full line of rugs, pillows & poufs.

“This look book revitalizes KAS’ marketing presence and will take us to the next level. We look forward to building on our relationships and helping our partners provide a seamless and valuable tool to help them sell more effectively. Creating new distribution channels will be beneficial to both us and our retail partners,” according to Rao Yarlagadda, President of KAS Rugs.

Santhi Yarlagadda, VP of Business Development, adds, “KAS will produce look books to keep pace with consumer demands and as a way to maintain better retailer relationships. With the number of new collections being unveiled at each market, it is a constantly changing retail environment. This is a whole new era for KAS, and we look forward to the surge of growth ahead.”

KAS invites retailers to  join them at the hashtag #ColorwithKAS. To request a hard copy of KAS Rugs’ 2015 Look Book, contact a KAS sales representative or email info@kasrugs.com.

About KAS Rugs: www.kasrugs.com KAS was founded in 1981 by Rao Yarlagadda and his wife Kas. They started as a small importer selling Indian Dhurries and quickly became known as a forerunner in color and design trends. Being a family business, they’ve always retained a small company atmosphere while continually building its infrastructure to support our expanding customer base. KAS, is committed to every relationship and provides personal attention to each and every customer that has joined us on this journey in innovating home design. Longstanding relationships and extensive product growth defines KAS’ leading market position.