Over 141 Years of Service to the Furniture Industry
Follow Us on Twitter  Follow Us on Twitter HyperLink RSS Feed Email Us  Login
  • ashley 07609
  • Storis 0713
  • Miff 2015 furninfo.com
  • Benchcraft 0714
  • Thomasville 110 Years
  • canada show 1014
  • SuryaClickViewSuryasFallCatalog


Volume 144 NO.4 July/August Furniture World Magazine

Share Page With a Friend  
In this issue, Larry Schneiderman, CEO of the six-store Minnesota-based retail chain Schneiderman’s Furniture advises Furniture World readers to never let a shopper pass within eight feet without smiling and welcoming. He calls it the ‘Eight-Foot Rule’. Smiling is a practice that’s as important as checking your retail performance indicators (article by David McMahon). It’s as useful as sweating the retail details (article by Hal McClamma). And, it’s as profitable looking beyond the numbers to base selling initiatives on a noble purpose (article by Joe Capillo).

Thich Nhat Hanh says, “Sometimes your joy is the source of your smile, but sometimes your smile can be the source of your joy.” It’s true that a smile can be contagious. It signals to customers that they are welcome, and that they enjoy their jobs. Some folks come by their smiles naturally. Others, need reminders that life need not be so serious, introspective or sullen.

Here’s a suggestion. Do a google search on the “science of smiling”. Make it a topic for a sales meeting. Teach Larry’s Eight Foot Rule, and remind your employees as well as yourself to wear one whenever possible.

Russell Bienenstock is Editor-in-Chief of Furniture World Magazine, founded 1870. Comments can be directed to him at editor@furninfo.com.
Read other articles by Russell Bienenstock

  • featured banner
    PFP Mazer 0413
  • featured banner
    PFP 0413 factorywarehouse
  • featured banner
    PFP 0413 kayfurniture
  • adverisement
    Tidewater 0714
  • Advertisement
  • advertisement

  • Thomasville 110 Years
  • Adverisement
    Isuzu 0814

  • niwa 0814
  • Advertisement
    genesis 11/10 150 x200

Surya Quality Video
Featured City of Hope
Take The Tour!
A Hope To Dream -Ashley
  • Get iPad App
    Ipad Furniture World App
  • Advertisement
    library 150 x200