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Koelnmesse Integrates “Light" As A Design Element Into The Trade Fair Concept For imm cologne 2018

Furniture World Magazine

Furniture Industry News Update -

imm cologne recently announced that from 15 to 21 January 2018, the international interiors show will present the versatility of architectural and decorative lighting. From decorative lamps to lighting systems through to the topic of digital lighting control, visitors to the trade fair will experience at first hand the subject of light in all its forms.

With the huge success of LED technology, the wider field of architectural lighting is becoming more and more interesting when it comes to private sector applications. Thanks to energy-saving technology and convenient control options, downlights, track-based systems, panel lights, lighting strips and wall washer lighting – which were previously only in wide-spread use as technical lighting in offices, workshops, museums and hotels – are now also available for installation in private living rooms, kitchens and bathrooms or for atmospheric lighting on garden terraces.

Light has, therefore, become a complex issue for everyone who is concerned with interior design – whether privately or professionally. Light is simply an element of design. To that effect, the international interiors show imm cologne aims to sharpen the focus on light. “A demand for holistic living concepts has arisen as a result of the trend towards individualisation and digitisation in the home living sector,” explains Arne Petersen, Vice President Trade Fair Management at Koelnmesse GmbH. “More and more people have immersed themselves in the subject of interiors, and they need an overview of all of the possibilities in the home living sector, just as we provide at imm cologne. And there’s nowhere else that does this as well as imm cologne. The links between light and furnishings, and between light and textiles, need to be highlighted. And we are best-placed to do this.”

At imm cologne 2018, the subject of light will be illuminated from two key perspectives: firstly, decorative light in its most varied forms and lighting-fixture designs and, secondly, technical lighting with complex and easily controllable lighting solutions.

Decorative Light 2018: A Focus At Pure Editions
Luminaires that emit subtle light, add the final touch to a room as a design element or pick out key eye-catching features will be found in abundance in the Pure Editions area. “Pure Editions stands for young, visionary and innovative design”, explains Dick Spierenburg, Creative Director of imm cologne. “So, it was a logical step for us to put greater focus on decorative lighting design here. As the showcase for design installations, Halls 2.2, 3.1 and 3.2 are very popular with interior designers and end users. The addition of the subject of light to the focus of Pure Editions fits in very well with the overall concept and we are certain that trade fair visitors will appreciate this holistic approach to interiors.”

Special Exhibitions And Supporting Programme On The Subject Of Light
At the next imm cologne, the event highlight of Pure Editions, the visionary living space installation “Das Haus – Interiors on Stage”, will also be dominated by creative lighting. imm cologne has named the Czech creative talent Lucie Koldova as the new “Das Haus” designer. She will have a free hand in demonstrating her special talent for designing lighting fixtures and creating captivating lighting effects when she interprets the approximately 180-square-metre ephemeral structure in Hall 3.2. And Featured Editions, the special exhibition format at Pure Editions, in which exhibitors and creatives work together to turn products into extraordinary objects, has also embraced the “light” theme for next year’s event. On around ten sites spread between Halls 2.2 and 3.2, a wide variety of lighting installations will fill the tent- like lighting fixtures that form the transparent structure for Featured Editions 2018. Alongside the product presentations and design events, a special programme of talks on a broad range of subjects relating to light will provide architects, interior designers and end users with additional information and inspiration.

New exhibition format Pure Architects presents the technical and creative possibilities offered by architectural lighting solutions Pure Architects, on the other hand, is transforming itself into the home of technical lighting. LEDs, integrated lighting systems, lighting technology, lighting design, architectural lighting – the subject takes on a whole new dimension in the new-look Hall 4.2. The intelligent and efficient control of light sources via apps is just one topic waiting to be discovered in the smart homes segment. “Visitors will also get to see behind the scenes of technical lighting,” explains Spierenburg. “This will be especially interesting for installation technicians and architects.

But we are certain that Pure Architects and the subject of technical lighting will also inspire trade fair visitors who are in the middle of renovating their homes, remodelling or building a new house. With the addition of Pure Architects to the Pure range, we are bringing all of the well-established interiors components together in one exhibition format. This is unique in the trade fair world.”

More about Koelnmesse: Koelnmesse is the world’s top trade fair organiser for the areas of furnishing, living and lifestyle. At the trade fair hub of Cologne, the leading international fair imm cologne as well as the trade fair formats of LivingKitchen, ORGATEC, spoga+gafa, interzum and Kind + Jugend rank among the internationally renowned and established industry meeting places. These fairs comprehensively represent the upholstered and case furniture segment, the kitchen industry, the office furniture sector and outdoor living as well as the innovations of the furniture supply industry. Over the last few years, Koelnmesse has specifically added international fairs in the most important fast-expanding markets to its portfolio. These include the LivingKitchen/CIKB in Shanghai, interzum guangzhou in Guangzhou and Pueri Expo in Sao Paulo. With ambista, the network of the interior decorating industry, Koelnmesse offers direct access to relevant products, contacts, competence and events. For more information, visit http://www.global-competence.net/interiors/


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