Sleep Train Expands Got Sleep? Mall Retail Concept to Bay Area

Furniture World News Desk on 9/2/2013

The employee-owned Sleep Train (www.sleeptrain.com) reported that it  is expanding its mall retail concept with a new Got Sleep? store opening in San Jose, which will be the brand’s third location in California. Aiming to alleviate common sleep problems, Got Sleep? (www.gotsleep.com) is an innovative specialty sleep store offering a comfortable, convenient environment to explore the most highly advanced sleep systems available from Tempur-Pedic® and iComfort® by Serta.

A 2011 CDC report estimated that 50-70 million U.S. adults have sleep or wakefulness disorders, and according to the Better Sleep Council 25% of sleepers link these sleep disturbances to their mattress. To address the growing problem of poor sleep, Sleep Train introduced Got Sleep? to promote wellness through better sleep solutions.

“We all know how important quality sleep is, yet many still struggle to get a good night’s rest, often due to the condition of their mattress,” said Dale Carlsen, CEO of Sleep Train. “By providing easy access to the sleep systems specifically designed to address common sleep problems, we’re striving to create a healthier and happier quality of life for those who aren’t seeping as well as they should.”

To help resolve sleep issues, certified Got Sleep? advisors educate on-the-go mall shoppers about how to create the best sleep environment and enable them to experience firsthand the most highly advanced sleep technology available. In addition, Got Sleep? stores feature a comprehensive “Pillow Bar,” giving shoppers the opportunity to try nearly two-dozen options, including ergonomically shaped pillows from Tempur-Pedic and iComfort, as well as down, latex blend and memory foam blend pillows.

Got Sleep? was first introduced last year in the Westfield Galleria at Roseville mall and opened its second California store in June inside San Diego’s Westfield Mission Valley mall. The newest Got Sleep? store is opening in San Jose’s Westfield Oakridge mall at 925 Blossom Hill Rd., Ste 1265. Shoppers visiting the grand opening will receive 48 months interest free financing, a 25% discount on all sleep accessories and a $300 gift with the purchase of an iComfort or Tempur-Pedic mattress set. All Got Sleep? shoppers enjoy a Lifetime Price Match Guarantee, a worry-free Better Sleep Guarantee backed by a 180-night exchange policy and free express delivery.

The company plans to open several more Got Sleep? retail locations in malls, open-air shopping centers or lifestyle centers throughout 2013. For more information,  visit www.gotsleep.com.