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Raymour & Flanigan Furniture Selects TD Bank For New Private Label Credit Card Program

Furniture World News Desk on 12/20/2014


TD Bank announced that it has signed a multi-year agreement to provide a new branded private label credit card program for Raymour & Flanigan Furniture, the Northeast’s largest furniture retailer.

The new Raymour & Flanigan card launched this week in the family-owned retailer’s 94 full-line showrooms, 11 clearance centers and online business. Under the agreement, TD’s Retail Card Services division—one of North America’s leading private label credit card companies -- will direct all facets of the program for the 67-year-old retailer, which has stores in seven states spanning throughout the Upstate New York, Metro New York and New Jersey, New England and Philadelphia regions. The Liverpool, N.Y. -based company ranks as the nation’s fourth largest conventional furniture and mattress retailer, according to the most recent annual survey by trade publication Furniture Today.

“The Raymour & Flanigan card has long been a critical part of the services offered to our customers. Accordingly, it was essential that we partner with a company with a proven track record of providing first-rate service at the point-of-sale and beyond, innovative credit marketing programs and the extensive range of affordable financing options that are so important to furniture retailers,” said Raymour & Flanigan CEO Neil Goldberg. “In particular, we found a strong cultural fit between TD and our organization around the core mission of being completely focused on the customer. We look forward to partnering with them as we continue our commitment to building the preeminent retail furniture brand in the Northeast and beyond.”

“We are very pleased to add Raymour & Flanigan to our growing family of furniture retailers across North America,” said David Boone, Executive Vice President, U.S. Partnerships, TD Bank. “From the beautiful, well-merchandised showrooms offering vast collections of furniture and bedding, to a dedication to professional customer service that begins on the sales floor and continues well after the product arrives at the home, Raymour & Flanigan is laser-focused on creating the best experience for their customers. That focus also extends to their private label credit card and we are proud to have been selected to take the program to the next level.”

Financial terms of the agreement were not disclosed.

TD Bank’s Retail Card Services Division (www.tdrcs.com) launches and administers new credit card portfolios for brick-and-mortar, e-commerce and catalog merchants, and acquires retailers’ existing credit card portfolios.

About TD Bank Group: The Toronto-Dominion Bank and its subsidiaries are collectively known as TD Bank Group ("TD" or the "Bank"). TD is the sixth largest bank in North America by branches and serves more than 23 million customers in three key businesses operating in a number of locations in financial centres around the globe: Canadian Retail, including TD Canada Trust, TD Auto Finance Canada, TD Wealth (Canada), TD Direct Investing, and TD Insurance; U.S. Retail, including TD Bank, America's Most Convenient Bank, TD Auto Finance U.S., TD Wealth (U.S.), and an investment in TD Ameritrade; and Wholesale Banking, including TD Securities. TD also ranks among the world's leading online financial services firms, with approximately 9.4 million active online and mobile customers. TD had CDN$945 billion in assets on October 31, 2014. The Toronto-Dominion Bank trades under the symbol "TD" on the Toronto and New York Stock Exchanges.


About Raymour & Flanigan Furniture:  Established in 1947, the family-owned company is headquartered in Liverpool, NY. Across its seven-state footprint, Raymour & Flanigan has 94 full-line showrooms, 11 clearance centers, 15 customer service centers and four distribution centers. Now the fourth-largest conventional furniture and mattress retailer in the U.S. (Furniture Today, May 2014), Raymour & Flanigan continues its commitment to building the preeminent retail furniture brand in the Northeast and beyond. For more information, visit www.raymourflanigan.com or become a fan on Facebook.