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Anthony da Silva Appointed to Palliser National Accounts Role

Furniture World News Desk on 1/15/2015




Palliser Furniture announced the appointment of Anthony da Silva into their National Account Sales and Management position for Canada.

In this capacity, da Silva will interact directly and coordinate the business activities with the National Accounts and buying groups throughout Canada on behalf of Palliser Furniture.

Da Silva joined Palliser in 2006 as a territory representative for Central and Northern Ontario. In 2008, he stepped into an expanded role, working closely with Sears Canada, Hudson Bay Company, and various buying groups throughout the country. In 2010, he was awarded Sales Representative of the Year -­‐ Canada for outstanding sales performance.

“I am pleased to have Anthony in this new role and he is a terrific member of our dynamic Sales organization throughout Canada,” says Lorri Kelley, EVP of Sales and Marketing for Palliser. “He has contributed greatly to the sales success we have enjoyed over the last several years and we expect that performance to continue with our important National Accounts and buying groups under his direct supervision.”

About Palliser: Palliser is a Canadian-­‐based manufacturer of custom upholstered and motion furniture with manufacturing facilities in Canada and Mexico. Palliser produces a full range of upholstered products in leather and fabric including Stationary, Motion, Sectionals and Recliners and is the industry leader in the Home Theater Seating category. The designs range from transitional to the latest trends in contemporary styling. Palliser offers over 300 cover choices and the majority of products are available in all covers. The unique strength of Palliser is its ability to produce its full complement of products within North America and deliver quality custom furniture on time.