Bob’s Discount Furniture, PFP Co-host Largest Fundraiser in Annual Event’s History

Furniture World News Desk on 7/19/2013

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Bob Kaufman and Gene Rosenberg pictured above.


The 2013 Bob’s Furniture Golf Outing, an annual event staged  by Bob’s Discount Furniture Charitable Foundation, and Planned Furniture Promotions, raised a record-breaking $515,000 for charity this week.

The money will benefit organizations carefully selected by the Bob’s Discount Furniture Foundation, formed 26 years ago by Gene Rosenberg and Bob Kaufmann, co-founders of Bob’s Discount Furniture. Organizations receiving funds from this year’s event include the American Cancer Society’s Camp Rising Sun, the American Red Cross, Cardinal Cushing Centers, Connecticut Children’s Medical Center, Family & Children’s Aid, the Jimmy Fund and Nutmeg Big Brothers Big Sisters. The group’s website dedicated to charitable giving is www.BobsCares.org.

Gene Rosenberg, a lifelong philanthropist and community supporter, is a current nominee for election into the American Furniture Hall of Fame, which recognizes individuals who have made notable contributions in their roles in the home furnishings industry.

“I am personally gratified by this year’s level of giving, as well as in knowing how the funds raised will help many in need,” says Rosenberg, who also owns Planned Furniture Promotions (PFP). “We appreciate everyone’s support and I can’t say enough what an honor it is to work among this group of generous and caring individuals.”

The 2013 event included its largest number of participants in a round of golf at the Tunxis Plantation Country Club in Farmington, Conn., followed by an evening gala at the Farmington Club attended by more than 430 guests, who enjoyed dinner, as well as silent and live auctions. The event was hosted by Bob’s co-founders Bob Kaufman and Gene Rosenberg, who enjoyed the festivities alongside fellow employees, partners and community members.

The charity golf outing was started 26 years ago by Planned Furniture Promotions, a leading sales promotion company in the home furnishing industry. Bob’s Discount Furniture became an event partner when Kaufman and Gene Rosenberg, also the founder of Planned Furniture Promotions, started Bob’s in 1991.

Past beneficiaries include the American Cancer Society’s Camp Rising Sun, Family & Children’s Aid, Connecticut Children’s Medical Center, Jimmy Fund and the American Red Cross. Organizations that have benefited from the event in prior years include Nutmeg Big Brothers/Big Sisters, March of Dimes and the Salvation Army.

About Bob’s Discount Furniture: Bob’s Discount Furniture is recognized as one of the most successful and fastest growing retail chains in the furniture industry. Through the Bob's Discount Furniture Charitable Foundation and Bob’s Outreach program, Bob Kaufman, Cathy Poulin and all of Bob's Discount Furniture employees support hundreds of nonprofit organizations with sponsorships and charitable contributions. For more information about the foundation and Bob's Discount Furniture, visit www. Bobs.Cares.org

About Planned Furniture Promotions: Planned Furniture Promotions, Inc. (PFP), an affiliate of Gene Rosenberg Associates, LLC, is the foremost furniture industry specialist in conducting high impact promotional sales. Since 1962, PFP has specialized in creatively planning and successfully implementing thousands of sale promotions for national, regional and local retailers of all sizes that are interested in quitting business, retiring, raising cash, and achieving other urgent goals. PFP applies its unparalleled expertise and offers a broad range of services to help retailers maximize value including purchasing inventory using its substantial buying power, management, sales staffing, advertising, financing, and other critical areas. To learn more about PFP, visit www.pfpromotions.com.