Malaysian International Furniture Fair Gears Up for 30th Anniversary in 2024

Furniture World News Desk on 12/28/2023

The Malaysian International Furniture Fair (MIFF) is preparing for its 30th anniversary event, scheduled for March 1-4, 2024. The fair, known for its significant presence in the global furniture trade, has opened visitor registration for the upcoming event.

This year's edition is set to take place at Kuala Lumpur’s largest exhibition spaces, Malaysia International Trade & Exhibition Centre (MITEC) and World Trade Centre Kuala Lumpur (WTCKL), covering a combined area of 100,000 sqm. The 2024 event follows MIFF's record-setting performance in 2023, which featured 673 exhibitors and generated sales orders totaling US$1.21 billion. The previous event attracted nearly 20,000 attendees, with 26% international participation from 136 countries and regions.

Over 650 exhibitors, both local and international, are expected to participate, showcasing a wide array of trends, designs, and products. Notable Malaysian companies such as Ecomate, Wegmans, Poh Huat, Favourite Design, and several others will be joined by suppliers from various countries, including China, Indonesia, Singapore, South Korea, Taiwan, Thailand, Türkiye, and Vietnam.

Ms. Kelie Lim, General Manager of MIFF, commented on the fair's growing impact post-pandemic, stating, "Interest in MIFF has surged after the Covid pandemic which impacted supply chains. The industry is looking at MIFF as a resilient source to future proof their business. In 2023, there were many high purchasing buyers. We are confident that 2024 will further cement MIFF’s position as the preferred sourcing destination for global furniture businesses."

The fair will kick off its 30th-anniversary celebrations with a gala dinner in December this year. MIFF has also extended its Valued Visitor Programme to include complimentary hotel accommodation for new international buyers, subject to availability.

The show's layout across 17 halls will facilitate easy navigation and enhanced procurement experiences. The “1 Fair, 2 Venues” concept will feature various curated areas, including the International Hall, Sofa Hall, and a young designer zone.

Mr. Steve Ong, President of the Muar Furniture Association (MFA), expressed enthusiasm for the MIFF-MFA partnership, stating, "“2024 is truly a milestone for MIFF and the Malaysian furniture industry at large. Our heartfelt congratulations to MIFF on its 30th anniversary. The MFA-MIFF strategic partnership has significantly boosted international exposure for our members, bringing in increased export opportunities and collaboration with international partners. The establishment of the Muar Hall by MFA at the MIFF show has increased our brand worldwide recognition”.

For more information on exhibitors, products, exclusive hotel rates, and shuttle services, visit the MIFF website at www.miff.com.my.

About MIFF
MIFF is the largest and leading export-oriented furniture trade show in Southeast Asia showcasing the widest collection of Made-in-Malaysia wooden furniture, home furniture and office furniture. Since 1995, MIFF is a one-stop platform connecting a wider community of 20,000+ buyers from 140 countries and regions. MIFF is organised by Informa Markets which is a part of Informa PLC, a leading B2B information services group and the largest B2B event organiser in the world. For more information, visit www.miff.com.my.