Fusion Designs Adds Platte River Occasional Group to Its Quick-Shipping Essentials Program

Furniture World News Desk on 1/2/2024

Fusion Designs is expanding its popular Essentials quick-ship program with the addition of its Platte River Occasional collection. The contemporary/transitional collection will be shown at Winter Market in Las Vegas in the new Fusion Designs showroom, Space B-670.

Like all products in the Essentials program, the Platte River Occasional group is available for immediate shipping to dealers within 10 days. Stocked in white wood, the group is available for customization in any of the company’s 35 hand-wiped finishes.

“Younger generations are redefining their relationship with furniture, gravitating towards casual contemporary and modern transitional styles,” said Marcus Bontrager, president of Fusion Designs. “Beyond aesthetic, younger consumers are increasingly seeking alternatives to what they perceive as ‘disposable’ furniture, recognizing the inevitable fate of cheap imports and ready-to-assemble goods that, like fast fashion, will likely end up in landfills within a short span of time. They are increasingly looking to invest in solid wood furniture pieces with multi-functional capabilities that will last, moving and evolving with them as their circumstances change. They are increasingly looking to customize their furniture purchases to reflect individual style. Plus, our commitment to sustainability resonates with this new generation of shoppers, who appreciate our use of locally sourced lumber in the construction of the pieces, which lowers our carbon footprint.”

The Platte Occasional group blends modern transitional elements with references to country themes to create an elevated rustic charm, ideal for both living and work environments. The casual contemporary silhouettes, including a coffee table with the added function of a lift-top, end table and sofa table, are defined by clean lines and straight square legs that highlight the durable solid wood construction.   

A three-piece Platte River Occasional group is set to retail from $2,500-$3,500.

About Fusion Designs 
Founded in 1995, Fusion Designs specializes in high-quality, American-made solid wood, built-to-order case goods collections for bedroom, dining room, home office and entertainment sold to leading retailers across the U.S. Handcrafted in Indiana from domestically sourced wood species like oak, maple, cherry, hickory and walnut and available in a choice of 35 finishes, the expansive portfolio of contemporary, transitional and mid-century modern designs is set apart by mortise and tenon construction techniques, upscale features like soft-close drawers and hand-wiped finishes that highlight the natural beauty of the woods, as well as a lifetime warranty. For more information, visit www.fusiondesign.us.