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American Homestead Furniture to Debut at Winter Las Vegas Market

Furniture World News Desk on 1/26/2024

Bailee Nebeker with husband Nathan Chetrit and family on the self-designed and sourced Vincent sectional, named after the small gentleman on the right.
Bailee Nebeker with husband Nathan Chetrit and family on the self-designed and sourced Vincent sectional, named after the small gentleman on the right.

 

Salt Lake City-based American Homestead Furniture announced that it will debut its line of upholstered furniture at the Winter Las Vegas Market, Building B, space B1050.

American Homestead Furniture is a family-owned home furnishings manufacturer and retailer operated by partners Bailee Nebeker and Nathan Chetrit. Their retail company, Wallaroo’s Furniture and Mattress, has eleven retail showrooms in four states.

“We welcome trade and retail partners to experience our new program that gives North American retailers access to high-quality upholstery at outstanding price points,” said Nathan Chetrit. “Our goal in showing at World Market Center is simple: to deliver a tailored and unique buying experience to other retailers, whether it be a single sofa, truckload, or container of a new best-seller.”

Bailee Nebeker added that the company wants to provide retailers with an alternative to “the race to the bottom” in upholstered furniture products. “Our initiative was our response during the pandemic to manufacturers whose wholesale prices were 20% higher than our retail prices and for lower quality.”

 


She observed that the American Homestead Furniture program offers:

  • Upholstery products that have been market-tested for 10+ years and proven to sell with velocity.

  • Consistent quality at an under-market price.
  • Kiln-dried hardwood frames, high-density foam cushions with pocketed coils, 20,000 minimum double rub count fabrics.
  • Opportunity for retailers can mix up to 20 frames/fabrics in a single container.
  • Fully stocked US warehouse.
  • Exclusivity at volume on curated designs.
  • FOB, Truckload, D2C and LTL.

  • American Homestead Furniture partners with HFA and BrandSource.

For more information on AHF, contact Bailee Nebeker at Bailee@AmericanHomesteadFurniture.com, call (801) 836-5632 or visit American Homestead Furniture's showroom during the Las Vegas Market, B1050.