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CIFF Shanghai 2024: Pre-Show Report

Furniture World News Desk on 7/31/2024


The 54th China International Furniture Fair (CIFF) Shanghai is set to take place from September 11 to 14, 2024, at the National Exhibition and Convention Center (Shanghai Hongqiao). Known as one of the leading trade fairs in the global furniture industry, CIFF Shanghai aims to promote high-quality development within the furniture sector by creating a world-class platform for industry professionals.

CIFF is the world's largest furniture exhibition, having been held continuously for 53 editions. Since 2015, it has been hosted in Guangzhou Pazhou in March and in Shanghai Hongqiao in September, establishing itself as a premier global event.

Comprehensive Showcase of the Furniture Industry

CIFF Shanghai offers an extensive showcase that integrates exhibition and retail, displaying high-quality design and leading industry brands. The event covers the entire furniture industry supply chain, including:

  • Bedroom furniture
  • Sofas and living room furniture
  • Dining room furniture
  • Office, commercial, and hotel furniture
  • Home decorations and textiles
  • Outdoor furnishings
  • Machinery, accessories, and equipment for furniture production

Five Concurrent Exhibitions

CIFF Shanghai 2024 will feature five concurrent exhibitions:

  • CIFF Shanghai WMF
  • CIFF Shanghai Upholstery Tech
  • CIFF Shanghai Offices & Public Spaces Exhibition
  • CIFF Shanghai Urban Outdoor Furniture Exhibition
  • CIFF Shanghai Home Textiles & Accessories Lifestyle Exhibition

These exhibitions will attract over 1,500 brands and nearly 150,000 visitors, reinforcing CIFF Shanghai’s commitment to continuous, multichannel marketing throughout the year. This approach fosters a diverse ecosystem beneficial to all stakeholders.

Focusing on High-End Markets and Business Collaboration

CIFF Shanghai emphasizes the high-end domestic market and holds a leading position among trade fairs in China. With a strong media framework and a network of high-quality resources, CIFF Shanghai connects exhibitors with retailers nationwide, facilitating business transactions and enhancing brand visibility through a series of national promotional events.

The event is expected to attract 300,000 designers, featuring cutting-edge design exhibitions and offering a variety of design activities, special exhibitions, forums, and competitions. These initiatives aim to foster industry growth and innovation.

Design Eden: A New Paradigm

In 2024, the CIFF Shanghai Design Pavilion, located in Halls 4.1 and 5.1, will undergo a significant transformation and rebrand as the "Design Eden - Contemporary Design Trade Fair." This evolution reflects a strategic shift toward addressing industry challenges and opportunities, adapting to the changing market landscape. The integration of design and business will foster collaboration among brands, designers, sales channels, media, and other stakeholders, creating a connected network.

Design Eden's Key Themes:

  • Link Life: Focus on innovative Chinese home design brands, lifestyle trend showcases, and a tea marketplace inspired by modern oriental tea lifestyles.
  • Link Individuality: Featuring creative design showcases, soft furnishing exhibitions, trendy life aesthetics exhibitions, and platforms for original Chinese designers.
  • Link Innovation: Highlighting independent designer brands, themed exhibitions honoring influential designers, and immersive contemporary design life exhibitions.
  • Link Ecology: Emphasizing sustainability with the CIFF Shanghai SHOW PLUS Composite Functional Zone and the CIFF SELECT SHOW, showcasing leading brands and future lifestyle trends.

Global Business Opportunities

CIFF Shanghai aims to build an international platform for economic and trade cooperation, attracting professional buyers worldwide with exclusive services to support business collaboration and meet export development needs.

The 54th CIFF Shanghai 2024 promises to address new consumer demands and seize business opportunities globally, making it a significant event for industry professionals. The fair is set to provide answers to emerging consumer needs and uncover new business opportunities in the global market.

Join us in Shanghai Hongqiao from September 11 to 14, 2024.

 

 

About CIFF Shanghai
CIFF (China International Furniture Fair) is a globally renowned furniture exhibition that offers an extensive platform for the entire furniture industry supply chain. The fair features a comprehensive range of events that integrate exhibition and retail, showcasing high-quality design and leading industry brands. CIFF Shanghai connects exhibitors with high-end retailers nationwide, facilitating business transactions and enhancing brand visibility.

For more information, visit CIFF Shanghai.