ZUO to Unveil 200+ New Items plus Fall Trends at High Point Market

Furniture World News Desk on 9/30/2024

Arasan Dining Table in Black.

ZUO is set to debut over 200 new products at the upcoming High Point Market, taking place from October 26-30, 2024. Known for its bold designs and focus on mid-century modern aesthetics, ZUO is excited to present its fall trends across both indoor and outdoor categories.

“We can’t wait to showcase our new collections at High Point Market,” said Luis Ruesga, CEO and Chairman of ZUO USA. “Focusing on our roots, we will be introducing what we’re best known for—bold, mid-century modern furnishings with an emphasis on affordability.” Ruesga also extended a personal invitation to customers and market buyers to experience ZUO’s latest designs and fall trends during a series of Market Happy Hours, hosted daily from October 26-30, from 3-6 p.m. Guests can enjoy ZUO’s signature frozen margaritas and full bar, while touring the showroom with ZUO’s sales team.

Located in the IHFC Building, Floor 5, Space H-534 (210 E. Commerce Ave), ZUO’s 30,000 square-foot flagship showroom will feature visually stunning displays of their latest offerings, arranged in a seamless flow from room to room. The new introductions include bar, dining, living, office, bedroom, and lounge furniture, showcasing innovative textures, warm natural color palettes, and a mix of contemporary and organic shapes.

New Designs and Fall Trends
ZUO has long been celebrated for its ability to set trends in the home furnishings industry, and this season is no different. The brand’s fall introductions will feature over 200 new products, focusing on textured fabrics and organic forms. “We’re bringing a wide range of design styles and consumer-friendly price points, all while offering customization options,” said Ruesga.

ZUO’s fall High Point Market display will also highlight their extensive outdoor furniture line. Coming off two successful summer shows at Casual Markets in Atlanta, ZUO will showcase 150 new outdoor items, including bar, dining, and lounge furniture crafted with durable materials and designed for all-weather use. With over 350 outdoor SKUs available for immediate delivery, ZUO’s outdoor line promises to deliver resort-like experiences with beautiful, modern silhouettes that won’t break the budget.

“We’re incredibly proud of the momentum we’ve built this year and the excitement surrounding our new outdoor designs,” Ruesga added. “Our goal is to help retailers and designers offer fresh, stylish pieces that appeal to consumers looking for luxury outdoor living without sacrificing their budget.”

ZUO’s Global Influence and Design Expertise
ZUO’s diverse collections draw inspiration from a variety of styles, including mid-century modern, glam, art deco, Scandinavian minimalist, Boho chic, and Japanese organic. “Each of our products is crafted with great care and attention to detail,” said Steve Poon, CEO of ZUO. “Our furniture is designed to make a statement, whether it’s for indoor or outdoor spaces.”

In addition to showcasing new collections, ZUO’s showrooms offer buyers the flexibility of customizing solutions, with options available from their North American distribution center in Stockton, CA. The facility, with its 100,000 square feet of internal storage and 10 docks, ensures fast and efficient shipping for both small and large orders.

ZUO Showroom Details
ZUO invites existing and new customers to visit its showrooms by appointment in High Point, Las Vegas, Atlanta, and Guadalajara. ZUO’s flagship High Point showroom is located in the IHFC Building, Floor 5, Space H-534. For more information, email hello@zuomod.com.

About ZUO
Established in 2005, ZUO is headquartered out of Oakland, CA; Montreal, Quebec- Canada; Guadalajara, Mexico; Bogota, Colombia; Hong Kong SAR; and Shende, Foshan China. ZUO’s full line of indoor & outdoor furniture, lighting, and home décor is installed in residential, commercial and hospitality projects all over the world. ZUO’s in-house design and curation team creates products based on emerging global trends, fashionable finishes, and contemporary designs found in Denmark, Germany, Italy, Japan, and the US. Open to the trade; ZUO customers consist of retailers, furniture stores, interior designers, and stylish independent professionals who offer their brand direct or via online stores. ZUO’s unique assortment for office, bar, dining, living or bedrooms, and outdoor spaces. We guarantee obtainable luxury- for any budget. For more information, visit www.zuomod.com.