Malaysia International Furniture Fair (MIFF) Gears Up for 2025 with Strong Bookings and Global Exhibitor

Furniture World News Desk on 10/18/2024

The Malaysia International Furniture Fair (MIFF) is set to kick off the Asia 2025 buying season, with 85% of its exhibition space already booked six months in advance. Taking place from March 1-4, 2025, at the Malaysia International Trade & Exhibition Centre (MITEC) and World Trade Centre Kuala Lumpur (WTCKL), the 31st edition of MIFF will feature exhibitors from Malaysia and abroad showcasing their latest products and trends across 17 exhibition halls spanning 100,000 square meters.

MIFF, Southeast Asia's largest furniture marketplace, continues to be a key export platform for Malaysia’s wood furniture industry. The event is crucial for international buyers looking for high-quality, sustainable products that reflect innovation and craftsmanship. This year's edition will focus on providing a dynamic experience for exhibitors and attendees, with enhanced opportunities for business growth and networking.

MIFF General Manager, Ms. Kelie Lim, commented, “As a pivotal event in Asia’s furniture calendar, MIFF is the gateway for business and cross-border opportunities. Our plan is to elevate the experience for exhibitors and buyers, focusing on their needs and ensuring more business gets done.”

The 2024 event celebrated MIFF’s 30th anniversary, with a record 715 exhibitors from 15 countries and regions and on-site orders totaling $1.28 billion. Nearly 20,000 visitors attended, including over 5,400 international buyers from 120 countries, marking a 6% increase in international participation.

Mr. Steve Ong, President of the Muar Furniture Association (MFA), which represents 60% of Malaysia’s furniture exports, remarked on the importance of MIFF: “The innovative approach of the show has kept it resilient, making it a vital platform for Malaysian furniture makers to engage with buyers from around the world.”

MIFF’s post-pandemic growth remains strong, with returning exhibitors and buyers seeking procurement opportunities in a competitive global market. The fair will showcase marketable designs for bedroom, dining, and living room furniture, as well as office chairs, mattresses, and smart furniture featuring built-in technology.

For 2025, MIFF will introduce a new buyer referral initiative alongside its existing Valued Visitor Privilege (VVP) program, which offers complimentary hotel accommodation to first-time visitors. The event will also continue its renowned hospitality services, including fast-track immigration lanes and limousine vouchers for registered attendees arriving at Kuala Lumpur International Airport.

In addition to the main event, MIFF champions young designers through the xOrdinary Showcase and the MIFF Furniture Design Competition (FDC). The 2025 FDC will feature the theme “The Fashion Inspired Furniture,” blending fashion and furniture design.

For more information on MIFF 2025, visit www.miff.com.my or contact the MIFF team at info@miff.com.my.

About MIFF
MIFF is the largest and leading export-oriented furniture trade show in Southeast Asia showcasing the widest collection of Made-in-Malaysia wooden furniture, home furniture and office furniture. Since 1995, MIFF is a one-stop platform connecting a wider community of 20,000+ buyers from 140 countries and regions. MIFF is organised by Informa Markets which is a part of Informa PLC, a leading B2B information services group and the largest B2B event organiser in the world.