Diamond Mattress Introduces Concept Showroom at Las Vegas Market
Furniture World News Desk on
1/16/2025
Diamond Mattress is utilizing additional showroom space at the Winter Las Vegas Market to engage retailers in its product development process. The family-owned mattress manufacturer will host a "concept showroom" to showcase emerging products and collect feedback from a select group of retailers.
The concept showroom will feature four mattress lines designed to gather retailer insights:
HD Collection
Diamond’s first heavy-duty (HD) collection, initially previewed during the summer Las Vegas Market, will return for further feedback. The line is designed for enhanced durability and comfort, featuring multi-layered edge support, high-density foams, micro-coils for increased airflow, and a cooling fabric cover.
Generations Collection
The luxury Generations collection, introduced in 2021, will feature aesthetic updates to its design. These changes aim to reflect the brand’s heritage as a fourth-generation, family-owned company, while maintaining the high level of quality the line is known for.
Technogel Line
The Technogel mattress line will include new cover design concepts. These updates incorporate advanced cooling yarn and a phase-change material finish, enhancing both the visual appeal and cooling properties of the collection.
Ethos Collection
Diamond will showcase new models in its Ethos collection, emphasizing eco-friendly materials and advancing the company’s sustainability initiatives.
“Diamond Mattress has always invited feedback from our retail partners. Their ideas and insight into the evolving preferences and buying behaviors of the consumer are extremely valuable to our product development process. Market is a great opportunity to efficiently gather these insights,” said Diamond Mattress CEO Shaun Pennington.
The concept showroom will be open during the Winter Las Vegas Market, January 26-30, 2025.
About Diamond Mattress:
Diamond Mattress is a Top 20 U.S. mattress manufacturer and leading omnichannel sleep wellness brand with a tradition of product and manufacturing innovation. The privately held, fourth-generation company is committed to superior service with a focus on custom solutions of high quality and value while promoting the importance of sleep and its impact on personal wellness. For more information, visit www.diamondmattress.com.