Flexsteel Partners with Military Makeover with Montel to Support Military Families
Furniture World News Desk on
2/24/2025
Flexsteel Industries, Inc. has partnered with Military
Makeover with Montel to provide furnishings for a deserving veteran and their family, supporting the transformation
of their house into a home. The initiative aligns with Flexsteel’s commitment to community support,
particularly for military families.
Supporting Military Families Through Thoughtful Design
Flexsteel has selected furniture designed to enhance comfort, durability, and functionality for the home. From
recliners built for relaxation to stylish and durable living and dining pieces, each selection reflects the
company’s focus on quality craftsmanship.
"When Military Makeover approached us, saying yes was easy," said David Crimmins, Vice President of Sales and Product
Management at Flexsteel. "At first, we were simply filling a specific product need, but after working with the
Military Makeover team, we quickly realized we could do even more to help make this house truly feel like home."
Broadcast Schedule and How to Watch
The transformation will be featured on Military Makeover with Montel on Lifetime TV, airing in multiple episodes:
- February 28, 7:30 AM ET/PT – Introduction of the military family and project kickoff
- March 7 – Flexsteel’s furniture contributions debut in Episode 2
- March 21 – Full home reveal featuring Flexsteel’s furnishings in Episode 4
Following the broadcast, highlights will be available on Flexsteel’s social channels and on Military
Makeover’s website at militarymakeover.tv.
A Legacy of Giving Back
Flexsteel’s participation in Military Makeover with Montel is part of its broader mission to support
communities and honor those who serve. Through initiatives like this, the company continues to provide comfortable,
well-crafted furniture to families in need.
About Military Makeover with Montel®
Military Makeover with Montel®, A BrandStar Original, is America’s leading branded reality TV
show that offers hope and a helping hand here on the home front to members of our military and their loved ones.
A veteran of both the Marine Corps and the Navy, talk show legend and military advocate Montel Williams, who
creatively co-produces the show along with a colorful cast that seeks to transform the homes and lives of
military families across the country. This special series enlists caring companies of all sizes as well as
non-profits and the local community. Military Makeover airs on Lifetime® and on the American Forces Network
which serves American servicemen and women, Department of Defense and other U.S. government civilians and their
families stationed at bases overseas, as well as U.S. Navy ships at sea. Help starts at home for veterans on
Military Makeover. Join us as our makeover team engages to change the living situation – and the lives
– of these deserving families.
About Flexsteel Industries, Inc.
Flexsteel Industries, Inc. is a leading American manufacturer of quality furniture for residential and
commercial spaces. With a heritage spanning more than a century, the company remains committed to innovation,
durability, and craftsmanship. For more information, visit www.flexsteel.com.