Diamond Mattress to Showcase Curated Product Lineup at Spring High Point Market
Furniture World News Desk on
4/14/2025
Diamond Mattress will return to High Point Market this spring with a selection of new and updated mattress
collections designed to support retail sales and merchandising strategies. The company will exhibit at Atrium on
Main, Suite 206, April 25–30, 2025.
This spring’s presentation includes three featured collections: Black Diamond, Ethos
Avani Hybrid, and Dreamstage 2.0. Each line offers targeted feature sets and pricing
strategies to address current consumer demand in premium and eco-conscious sleep categories.
“In High Point, we’ve been able to strengthen relationships with retailers and help them deliver more
compelling sleep solutions to their customers,” said Shaun Pennington, CEO. “This market is about
reaffirming that commitment with proven products that offer strong consumer appeal, healthy margins, and the ability
to strategically merchandise their floors.”
Black Diamond Collection
The nine-model Black Diamond collection features three comfort options and suggested retail prices ranging from
$1,999 to $2,899 for queen mattress only. Key features include:
- Diamond Ice Flex technology, incorporating mineral-based components to support extended cooling
- Cool Touch fabric for temperature regulation
- Open-cell memory foam designed for pressure relief and airflow
- Individually pocketed coil system for motion separation
- 360° edge support for consistent comfort across the sleep surface
Black Diamond mattresses are manufactured in the U.S., GreenGuard Gold certified, and made with CertiPUR-US®
certified foams.
Ethos Avani Hybrid
Part of the company’s natural latex Ethos line, the Avani Hybrid is built with a foam-encased coil unit,
micro-coils, and three inches of natural latex. It is designed for retailers addressing customer interest in
eco-conscious products. The model is priced at a suggested retail of $2,499 for queen mattress only, with reported
retailer margins between 60 and 70 percent.
Dreamstage 2.0
The updated Dreamstage 2.0 line is designed for high-turnover merchandising strategies, with a starting retail price
of $799 for queen mattress only. Features include temperature regulation, pressure relief, and materials positioned
for long-term durability. Retailers can expect margins of 60% or more, according to the company.
Diamond Mattress continues to shape its product offerings in response to market data and retailer feedback, with a
focus on performance, sustainable materials, and value alignment across price tiers.
About Diamond Mattress
Diamond Mattress is a Top 20 U.S. mattress manufacturer and leading omnichannel sleep wellness brand with a tradition
of product and manufacturing innovation. The privately held, fourth-generation company is committed to superior
service with a focus on custom solutions of high quality and value while promoting the importance of sleep and its
impact on personal wellness.