Over 148 Years of Service to the Furniture Industry

 Furniture World Logo

E.S. Kluft Names Alain Rauh Acting CEO

Furniture World News



E.S. Kluft & Co., recently announced that Alain Rauh will assume the responsibilities of acting chief executive officer while the company searches for a replacement for David Binke, who has resigned as chief executive officer.

Rauh has been a long-time executive of The Flex Group and will add the acting chief executive officer duties to his role as head of the parent company’s international division. He led the Flex team that navigated the acquisition of Kluft, playing a key role in the integration, strategy development and relationships with key customers and vendors/suppliers.

“We have a very strong leadership team that has worked closely together for many years, and a proven business plan that has benefitted our customers, suppliers and employees. This transition should really be quite seamless,” said Rauh.

Flex Group Chairman and CEO Rafael González said, “The Kluft and Aireloom brands have been growing very robustly in the U.S. and internationally, and we expect that pace to continue with the strong leadership team we have in place and based on the long-term relationships they have with customers and clients. We have begun a search for a new leader for the business, but are already seeing the senior leadership team come together to continue to execute our business plan. I am grateful to Alain for assuming these additional duties on an acting basis and David for his work with us these past few years.”
Binke was named chief executive officer in 2015 after the Flex Group completed its acquisition of the company.

More about E.S. Kluft & Company: Based in Rancho Cucamonga, Calif., E.S. Kluft & Company’s two brands are Aireloom and Kluft. Kluft is its most luxurious brand available through Bloomingdale’s and other prestigious retailers like Harrods. Future plans include international distribution of Aireloom, its iconic American luxury brand. Aireloom offers artisanal quality and legacy features such as, hand-tied coils and hand side-stitching in the best-in-class category. These quality designs feature cutting edge, patented production methods. To learn more about Kluft and Aireloom product lines, please visit www.KluftMattress.com and www.Aireloom.com.

Kluft and Aireloom are owned by The Flex Group from Madrid, Spain. Founded in 1912, The Flex Group is the world’s top 10 global sleep products producer. It commands market leadership positions in Spain, Portugal, Brazil, Chile, the United Kingdom and the United States. The company is comprised of seven manufacturing companies with a total of nine production centers, three retail chains and 115 showrooms in seven countries. The Flex Group brands include Vispring, Kluft, Aireloom, ASTB, Flex, Drown and Epeda.

Furniture Industry News and in depth magazine articles for the furniture retail, furniture manufacturers, and furniture distributors.
Read other articles by Nic Ledoux