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Lance Benefield Wins Crystal Award For Robb & Stucky TV Spots

Furniture World Magazine

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Lance Benefield & Co., Inc., WORLDWIDE, a leading Marketing and Internet Communications Firm serving the home furnishings industry, has won four (4) national Communicator Awards Of Excellence. All four of the awards were won on behalf of Robb & Stucky, Fort Myers, FL. The awards were won on behalf of Robb & Stucky’s "Leather Living" television commercial; on behalf of Robb & Stucky’s "Contemporary Living" television commercial; on behalf of Robb & Stucky’s original music for the "Leather Living" television commercial; and another on behalf of Robb & Stucky’s original music for the "Contemporary Living" television commercial. The national Communicator’s prestigious Crystal Award of Excellence is presented to those entrants whose ability to communicate elevates them among the best in the field. The Communicator Award is a national award founded by communications professionals to recognize excellence in the communication field. It is peer judged. The Communicator Awards provide an equal chance of winning to all entrants, regardless of size and budget. All work is judged solely on its own quality, creativity and resourcefulness. Entries are judged by industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. There were 3,312 entries from 47 states, The District of Columbia and eight other countries in The Communicator Awards 2000 Competition. Only 103 of entries won this award. Lance Benefield is the only Arizona firm to win the prestigious award this year. "It is an honor and a privilege to serve such clients that allow creative excellence to flourish. Clive Lubner allows us the freedom to express new ideas and new ways of communicating on a daily basis." stated Lance G. Hanish, Chairman/CEO, Lance Benefield & Co. "However, our award winning creative team, headed by the Los Angeles based film director, Sean Hanish and our Phoenix based production supervisor, David Santos, deserve a great deal of credit for their excellent on-location filming and post production work." The firm also won two additional awards, one the Award of Distinction for their work on behalf of Treasures Furniture, San Diego, CA and another for Treasures, an Honorable Mention, which is granted to those that meet the high standards of the industry. Lance Benefield has won thirteen National Communicator Awards on behalf of their home furnishings clients in the past three years. The firm has claimed eight on behalf of Robb & Stucky during that time. Lance Benefield serves clients in over 130 markets throughout North America, in addition to clients in Europe, Africa and Asia.