All seminars listed below will be held in the NHFA Retailer Resource Center located on the first floor of Plaza Suites at 222 S. Main Street, High Point, NC 27260.
Members of National Home Furnishings Association will also gather on Sunday, Oct. 17 in the Retailer Resource Center on the first floor of Plaza Suites for the 90-year-old trade association
Jerry Epperson will speak about the current state of the industry and alert NHFA members to what they can expect for the retail home furnishings business in the coming months.
In addition to the full schedule of informative programs, more than 30 industry consultants will be in the Resource Center to provide free one-on-one consultations to retailers.
The Retailer Resource Center is an industry service of National Home Furnishings Association and is open to all market buyers. Retailers need not be NHFA members to take advantage of the Center and its amenities, but membership representatives will be available to talk about the many benefits of association membership and to accept applications.
Saturday October 16, 2010
8:30-9:30 The Dos and Don’ts of Advertising
Presented by Philip Gutsell
GutSELL & Associates
10:00-11:00 Retail Management Remodel: Increasing Initiative,
Accountability & Performance
Presented by Jeff Hiller
PROactive Marketing
11:30-12:30 You’ve Got to Know Her to Sell Her
Presented by Bob George & Lee Brown
Impact Consulting Services
1:00-2:00 TV & Direct Mail Advertising That’s Working Now!
Presented by Charles Horich, Jon Parks, Brad Lebow, Chip Hector
Horich, Parks, Lebow Advertising
2:30-3:30 10 Things to Ensure Customers Find Your Website
Presented by Sharon Gillis
JG Sullivan Interactive
4:00-5:00 Customer-Centric Store Planning & Design to Sell More More Often!
Presented by Martin Roberts
M Roberts Design
5:00-6:00 The Science of Sleep—Don’t Sell Mattresses, Sell “Quality of Life”
Presented by Ron Wolinski
Profitability Consulting Group
Sunday October 17, 2010
8:30-9:30 The Outlook for the Furniture Industry
Presented by W.W. “Jerry” Epperson, Jr.
Mann, Armistead & Epperson, Ltd.
10:00-11:00 Coaching to Close: Turning Sales Managers into Sales Machines
Presented by Jody Seivert
One by One Companies
11:30-12:30 The Rewards of Being A CUSTOMER CENTRIC Company
Presented by Alvin Wright
Strategic Decisions, Inc.
1:00-2:00 The Sustainability Journey: Turning Talk Into Action & Opportunity
Presented by Paul Hepperla
Verisae, Inc.
2:30-3:30 The Search for Active Buyers: Target Marketing Strategies
in Today’s Economy
Presented by Jeff Welsh
Crown Direct
4:00-5:00 Turning your Website into an ROI Powerhouse
Presented by Mark Van Winkle, Director of New Business
Storis Management Systems
5:00-6:00 Turning Your Delivery Department into a PROFIT Center!
Presented by John McCloskey
Profitability Consulting Group
Monday October 18, 2010
8:30-9:30 The #1 Secret to Grow Business in a Down Economy
Presented by Mike Root
Get Customers Right Now
10:00-11:00 Returning to the Basics: Showroom Planning Techniques
Presented by Stan Bossler
Bossler Design Services, Inc.
11:30-12:30 Online Marketing: Now or (Maybe) Never!
Presented by David Lively
The Lively Merchant
1:00-2:00 Stop Sweaty Palms & Knocking Knees When Closing Sales
Presented by Mark J. Lacy
The Furniture Training Company
2:30-3:30 Capitalizing on Your Merchandising Investment
Presented by Bob Moorman
JRM Sales & Management, Inc.
4:00-5:00 Top 5 Things Hindering Your Business’ Growth
Presented by Shelley Parlin
PROFITsystems, Inc.
Tuesday October 19, 2010
8:30-9:30 Shopping Reinvented: How Emerging Technologies Will Shape
Next-Generation Big Ticket Retailing
Presented by Dave Bruno
Escalate Retail, Inc.
10:00-11:00 Sales Stimulating Promotions and 5,000 Bucks
Presented by Melissa Maybury & Stephen Wisocky
Home Furnishings Insurance Group
11:30-12:30 Turning Your Furniture Website into a Lead Machine!
Presented by Steve McLendon
MicroD, Inc.
1:00-2:00 The Warehouse Manager: Having the Skills & Experience Needed
in Today’s Competitive Environment
Presented by David Duff
D. Duff Furniture Warehouse Consulting
2:30-3:30 Getting into Lending: Process Benefits
Presented by Pat Nanda
Creative Business Decisions
4:00-5:00 Color Directions 2010-2011
Presented by Ruthanne Hanlon
PPG Pittsburgh Paints
Wednesday October 20, 2010
8:30-9:30
Is Your Business Ready For The Next 5 Years?
Presented by Mike Egan, Ron Cooper & Hector Mustafa
Profit Management Promotions