Armen Living, importer and manufacturer of contemporary furniture, announced the introduciton of the new TENure line at the Las Vegas Winter Market, January 2011.
“Armen Living’s classic stone dining collections have proven wonderfully popular over the last decade,” said Kevin Kevonian, Armen Living’s CEO. “To commemorate ten years of success, we have launched the TENure line, a series of classic-contemporary designs in fine stone and rich wood finishes that have been revitalized for today’s modern sensibilities and furniture-buying tastes.”
Kevonian noted that the TENure line uses highly polished elements of marble, onyx and travertine crafted into elegant dining, pub, coffee and occasional tables as well as complementary chairs and side pieces.
“As the demand for contemporary furniture continues to grow, the new TENure collection fits perfectly with the urban-chic and sophisticated product for which Armen Living is known, which is trendsetting furniture ideal for contemporary lifestyles,” said Kevonian.
Armen Living will exhibit the collection’s introduction in their Las Vegas Showroom, B-125, starting from the January Market. The display will include the TENure line’s new designs in several product categories including dining and occasional furniture collections, dining chairs and barstools.
This introduction arrives shortly after the company’s introduction of its new Urbanity line at the Las Vegas Market Show in August 2010. With over 50 new products including collections from renowned designer Rick Lee, Urbanity embodies the signature urban-casual sensibility for which the firm’s most recent designs have become known. The youthful and urban-centric collection is defined by sleek lines, expressive modern fabrics, captivating organic elements, and a vibrant palette of fresh and energetic colors.
“Our collections define the very latest in contemporary furniture styling, reflecting the metropolitan mindset of our youthful consumer market,” Kevonian added. “With the Urbanity and TENure lines, Armen Living further fulfills retailers’ demands for attractive contemporary products through a broad range of styles from modern to traditional.”
All of Armen’s current designs including the TENure line can be previewed online at www.armenliving.com. Buyers and consumers can visit the company’s website to subscribe to Armen Living’s e-newsletter and can follow new developments on Twitter at http://twitter.com/armenliving and Facebook at http://bit.ly/b8GZyU.
Armen Living is located at 11732 Roscoe Blvd. in Sun Valley, Calif., 91352. For more information, visit the company’s website at www.armenliving.com, call (818) 718-2005 or email pr@mvcagency.com.