Peoploungers announced that it will partner with DeLisa Power to bring an electrifying new innovation to stationary and motion furniture this April. The furniture company will unveil new recliners, sofas, modular and sectionals installed with the patent-pending DeLisa Outlet, a built-in socket for consumers to plug in their laptops, smartphones and other electronics. Peoploungers will be one of only three manufacturers to come to market with the technology pre-installed, and the only motion furniture company.
“With the DeLisa Power System, the consumer no longer has to deal with the inconvenience and awkwardness of unsightly and poorly placed extension cords, and can plug them directly into the sofa, loveseat or chair,” says Christopher DeLisa, vice president of sales and marketing for Cory First Choice Delivery Service and President of DeLisa Power. “DeLisa addresses the needs of today’s families and their ever increasing need for electrical outlets by making the seating apparatus the power source. Every demographic from the teenage gamer to the telecommuter can get plugged in. ”
The DeLisa Power System allows the consumer to easily access electrical outlets without moving furniture away from the wall or unplugging current products every time there is a need to charge phones, I-Pads, laptops, or other electrical components.
“The DeLisa Outlet has the potential to be a game changer,” says Steve Dinkins, president of Peoploungers. “The retailer that jumps on this can have a real competitive advantage in their market place. In essence, their competition will be powerless against them, pun intended.”
Peoploungers is under the HFI Brands umbrella, which provides the product development, marketing and distribution structure for its furniture brands. Based in Irving, Texas, HFI Brands supplies everything from product design and manufacturing, to fulfillment, inventory and sales services for its associated brands.
Chris DeLisa and the other co-owners of the company will be in the Peoploungers showroom throughout High Point Market at the National Furniture Mart #803, 200 S. Main St., High Point, NC 27260. www.peoplelovetolounge.com or www.hfibrands.com
About HFI Brands: HFI Brands is a product design, management and marketing company strategically created to eliminate significant industry overhead and deliver measurable value to both retailers and the consumer. The leadership team at HFI Brands includes individuals with extensive home furnishings design and marketing experience plus an infusion of young and innovative thinkers, which assures the company will remain on the cutting edge of style, design and innovative marketing. HFI Brands has established a strategic alliance with Outlook International, the largest and most respected Asian quality control, sourcing and production management network existing. The HFI Brands creative direction and marketing team is located in Dallas, while the operations office is in High Point, North Carolina. The company also maintains a design/engineering office for full-scale design detail, rendering and material support in Cebu City, Philippines. www.hfibrands.com