World Market Center Las Vegas reported that it recognized the latest recipient of its Rep Reward Program’s $5,000 Grand Prize, following Summer 2011 Las Vegas Market.
Jackie Apfel Estrella, an international sales representative with Coaster Company of America, was randomly selected from 113 representatives who participated in the Las Vegas Market’s ongoing Rep Rewards Program this summer.
“It’s feels great,” said Estrella on winning the Grand Prize. “I’m very excited and glad to have made the decision to participate in the program!”
Sales representatives are empowered to become ambassadors for Las Vegas Market and this program incentivizes them to refer key buyers for dedicated outreach and promote attendance at the upcoming Las Vegas Market. Estrella referred 25 retailers to Summer 2011 Las Vegas Market and her name was randomly chosen from the total participants, winning her the Grand Prize.
“This fun and widely successful program is designed to foster a partnership with the extremely important sales representatives who actively promote Las Vegas Market,” said Robert Maricich, chief executive officer of International Market Centers, parent company of World Market Center Las Vegas. “We recognize the importance of relationship building between sales reps and their customers, and this program provides added value and incentive for manufacturers and independent sales reps to bring their buyers to Las Vegas Market.”
It was a great incentive to invite new dealers and those that had not attended market before,” added Estrella. “The program made it really easy to participate, and the dealers really enjoyed the personal invitations they received. I was especially pleased with the attention that my international dealers received before and during Market. That translates directly into repeat business and referrals, which is always exciting to see.”
For every buyer or retail store that meets the qualification criteria, World Market Center Las Vegas rewards the rep with a $50 gift card for each referral (for up to 25 leads) as well enters the rep into the $5,000 Grand Prize random drawing, which Estrella received. The more referrals a rep brings, the more chances to win the big prize.
“Most of the Grand Prize money will be invested back into my business,” Estrella said. “But I’m pretty sure that there will be a little shopping, as well!”
To participate in this program for an upcoming Las Vegas Market, representatives can download the referral form from the Las Vegas Market website or enter nominees directly online and submit up to 25 retailer names per representative. Rewards are limited and available while supplies last. For complete information about the Rep Rewards program, visit www.lasvegasmarket.com/reprewards.
About World Market Center Las Vegas: World Market Center Las Vegas is an integrated home and hospitality contract furnishings showroom and trade complex. The campus showcases furniture, decorative accessories, gift, lighting, area rugs, home textiles and related segments, as well as the Las Vegas Design Center open daily to consumers and designers. For more information on World Market Center Las Vegas and its trade shows including the bi-annual Las Vegas Market and Gift+Home, visit www.wmclv.com. Find us on Facebook and Twitter.
World Market Center Las Vegas is a property of International Market Centers, L.P. (IMC), the world’s largest operator of premier showroom space for the furnishings, home décor and gift industries. International Market Centers owns and operates 11.5 million square feet of world-class exhibition space in High Point, N.C. and Las Vegas. IMC’s mission is to build and operate an innovative, sustainable, profitable and scalable platform for the furnishings, home décor and gift industries. For more information on IMC, visit imcenters.com.