Penne Cairoli Named President of Laura Ashley Inc.

Laura Ashley, Inc. announced that Penne Cairoli has been named president of the company and will oversee the licensing and ecommerce operations for North and South America. She replaces current President, Mr. Ng Kwan Cheong, who has been named Chief Executive Officer of Laura Ashley Holdings PLC headquartered in London.

Cairoli has been with Laura Ashley since 1987, most recently as a Vice President of Licensing. Throughout her tenure at Laura Ashley, she has also held management positions in licensing, design, buying, product development and sales. “Her longevity with the brand and industry experience will provide us with valuable direction as we continue to grow Laura Ashley’s business in North America and South America,” said Ng.

Laura Ashley, Inc., headquartered in Fort Mill, S.C., concentrates on licensing the Laura Ashley® brand name in North and South America as well as the company’s own ecommerce operations. The company strives to be the ultimate destination brand for women’s wear, and children’s wear and home furnishings. For additional information, visit www.lauraashleyusa.com.