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PuertaBella.com announces YourColor™ Interactive Design Tool

Furniture World Magazine

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PuertaBella.com, a leading e-commerce provider of WorldStyle™ furnishings, decorative accents and unique gifts announces the introduction of an innovative interactive design tool to solve some of the most perplexing decorating dilemmas: What color should I paint my room? What color combinations fit my personal style? How can I visualize the results to be sure the selections create the mood and look I want? With the Puerta Bella website and new YourColor™ interactive tool (at http://www.puertabella.com/yourcolor), visitors can point and click to visualize and experiment with various paint schemes -- from simple single color applications, to eclectic three color combinations. The YourColor tool provides paint color suggestions based on the mood the user wants to create, then automatically suggests various foolproof paint schemes, illustrating these combinations online in various representative room settings. The paint colors are selected from PuertaBella.com's unique "Villa" line -- with colors such as Tuscan Sunset, African Paprika, Mexican Sun, Taj Mahal and Cote'D'Azur. These captivating colors reflect the eclectic decorating flair that herald the new millennium. The exclusive palette and precise color matching schemes were developed by Amy Becker, Puerta Bella. com's resident Director of Interior Design and WorldStyle decorating expert. When the user selects a desired paint scheme, the interactive tool suggests how much paint will be needed for a given application, and provides easy online ordering of the paints, with free and fast delivery. To help further the use of paint as a decorating tool and eliminate common issues that face the do-it-yourself decorator in the paint selection process, helpful articles written by Amy Becker and the PuertaBella.com decorating staff are integrated throughout the YourColor interactive tools. "Over 70% of the questions I get from our visitors on a daily basis revolve around color selection and matching," says Amy Becker, Director of Interior Design for Puerta Bella. com. "To answer these customer decorating questions, we have provided some creative suggestions and automated the color selection process, providing an interactive tool for experimenting with various colors and combinations, and offering paint selections that match the chosen schemes." "Our research shows that most people would like to change their home décor but find the process time consuming and difficult," says Thomas Pisello CEO of PuertaBella.com. "Tools such as YourStyle, our online interactive room designer and YourColor, our online interactive color scheme designer, provide the inspiration for new ideas, the products to create the perfect mood, and the ease of online purchase and support." About Puerta Bella.com™: Puerta Bella.com is a privately held company founded in 1999 as the first major e-commerce site for WorldStyle™ home decor. Puerta Bella (meaning Beautiful Door) creates a unique character for any home, with eclectic selections handcrafted by true artisans throughout the world. With an e-commerce strategy providing 24X7 shopping, an extensive and beautiful online catalog, decorator advice, interactive tools and superior customer service, Puerta Bella.com is well poised to captivate customers and. revolutionize the home furniture and accessories marketplace. For additional information on Puerta Bella.com or the products it offers, visit the Website at http://www.puertabella.com or call (407) 426-0406.