CMI Announces “4 Sale” Promotion On Four 'SimplyHome' tm Rectangles, Four Classic Ovals and Four Accent Rug and Chair Pad Styles
Furniture World Magazine
on
7/16/2004
cmi (Colonial Mills, Inc.), a leading manufacturer of a complete line of braided-texture area rugs and accessories, is offering its customers the opportunity to take advantage of significant savings by participating in the company’s “4 Sale” promotion. Available until December 31, 2004, the promotion offers 4 for $499 pricing on 4 simply hometm rectangles and 4 classic ovals. The “4 Sale” promotion also includes baskets with accent rugs and chair pads and 4 money saving incentives: 90-day terms, free freight, dollar-for-dollar on samples and an additional $250 in co-op ad funds.
cmi’s braided-texture rugs included in the promotion are the simply hometm collection of 5' x 7' rectangles featuring the Boardwalk, Rally, Hopscotch and Line Dance designs, as well as the classic, 5' x 8' twilighttm, jeffersontm, deerfieldtm, and botanical isletm oval collections. The 4 for $499 price promotion for these collections is 20 – 30 percent below wholesale list prices.
Also available is an 18" x 12" botanical isletm basket with twelve, 20" x 30" accent rugs or 48 chair pads. The baskets with accent rugs or chair pads also feature the twilighttm, jeffersontm, deerfieldtm, and botanical isletm collections and are $199 each, a savings of more than 20 percent. All the collections highlighted in the promotion will be on display in cmi’s showroom (5A6) at the upcoming Atlanta International Area Rug Market.
“We’re looking to help our customers sell more in 2004,” said Donald M. Scarlata, President and CEO of cmi. “In addition to the money savings incentives such as extended terms, free freight and more ad support, the ‘4 Sale’ promotion features some of our most popular collections, especially for the summer and fall months as most are perfect for outdoor porches and patios.”
560 Mineral Spring Avenue • PO Box 249 • Pawtucket, Rhode Island 02862-0249
Tel: 800-343-9339 • 401-724-6279 • Fax: 401-728-2740 • www.colonialmills.com
cmi is a leading manufacturer of a complete line of braided-texture rugs and accessories in a full range of innovative colors, shapes and styles. For more information on the “4 Sale” promotion, please contact Donald M. Scarlata, President and CEO of cmi, at 560 Mineral Spring Avenue, P.O. Box 249, Pawtucket, RI 02862-0249 or call, toll free, at (800) 343-9339. Fax: (401) 728-2740. Web: www.colonialmills.com.